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News & Analysis
A Row of Opportunity, Part 2
Yesterday, in part 1, BoF examined how several Savile Row tailors are leveraging their unique heritage to launch more scalable ready-to-wear lines with new vigour. Today, we look at the impact on ‘The Row’ and the competition it faces.
News & Analysis
A Row of Opportunity, Part 1
In a fast-growing global menswear market, London's Savile Row, the traditional bastion of bespoke tailoring, is leveraging its unique, internationally-recognised heritage to launch more scalable ready-to-wear lines with new vigour. BoF reports.