Loro Piana
Loro Piana’s $9,000 Sweaters Rely on Unpaid Farmers in Peru
Thirty years of providing the world’s finest wool to the fashion house Loro Piana has done almost nothing for the Indigenous people of the Peruvian Andes.
Loro Piana Banks on ‘Not Quiet’ Luxury to Continue ‘Magnificent Growth’
In an in-depth interview with BoF, chief executive Damien Bertrand breaks down the strategy shifts he’s put in place to unlock the uber-luxe label’s growth potential.
Why Logo-Free Luxury Is Here to Stay
‘Quiet luxury’ may have waned on TikTok, but strong results at Zegna, Brunello Cuccinelli and Loro Piana suggest demand for discreet propositions has staying power.
The Year Ahead: The Alluring New Face of Influencer Marketing
From Gstaad Guy to Remi Bader, a new guard of creative personalities is revamping influencer marketing, The State of Fashion 2024 reveals.
Stòffa’s 30-Year Plan to Build a Legacy Brand
Stòffa’s made-to-measure menswear has cultivated a devoted, influential following. Now, the brand is betting that its forthcoming flagship retail store is its next step on the long path to building a legacy luxury label.