McKinsey & Company News & Analysis

BoF Professional Exclusive

How Fashion's Sustainability Targets Measure Up

14 September 2020 • By Rachel Deeley

BoF Professional Exclusive

How Fashion's Sustainability Targets Measure Up

After weathering the initial shock of the coronavirus crisis, many fashion companies have started to publish their sustainability goals for the next five to 10 years. But these initiatives risk falling short of an industry-wide imperative to drastically reduce environmental impact within the next decade.

BoF Professional Exclusive

How to Avoid the Greenwashing Trap

18 May 2020 • By Alexandra Mondalek

BoF Professional Exclusive

How to Avoid the Greenwashing Trap

As sustainability becomes more important to consumers, brands must invest in genuine root and branch reform, manage expectations, be humble and own up to their shortcomings to avoid backlash because consumers ultimately see through platitudes and gimmicky campaigns.

The BoF Podcast: Inside The State of Fashion 2020

29 November 2019 • By BoF Team

29 November 2019 • By BoF Team

Listen to BoF's Imran Amed and McKinsey’s Achim Berg discuss the key themes that will define the global fashion industry in the next year.

The BoF Podcast: Inside The State of Fashion 2020

Listen to BoF's Imran Amed and McKinsey’s Achim Berg discuss the key themes that will define the global fashion industry in the next year.

The BoF Podcast: McKinsey's Kevin Sneader on the China Opportunity

25 March 2019 • By BoF Team

25 March 2019 • By BoF Team

As the fashion industry turns its attention to China's burgeoning consumer market, Hong Kong-based Kevin Sneader challenges one-dimensional conceptions of the country and its people.

The BoF Podcast: McKinsey's Kevin Sneader on the China Opportunity

As the fashion industry turns its attention to China's burgeoning consumer market, Hong Kong-based Kevin Sneader challenges one-dimensional conceptions of the country and its people.

BoF Professional Exclusive

Live Event Debrief: The State of Fashion 2019

6 December 2018 • By BoF Team

6 December 2018 • By BoF Team

Watch our members-only discussion to find out the key takeaways from The State of Fashion 2019 report.

BoF Professional Exclusive

Live Event Debrief: The State of Fashion 2019

Watch our members-only discussion to find out the key takeaways from The State of Fashion 2019 report.

BoF Professional Exclusive

As China Becomes the World’s Largest Fashion Market, Could Local Players Dominate?

5 December 2018 • By Casey Hall

BoF Professional Exclusive

As China Becomes the World’s Largest Fashion Market, Could Local Players Dominate?

Good news for China's local brands, five arrested in a fake botox bust, and Hangzhou eyes the New Retail throne. Read China Decoded to make sense of the market.

Dame Ellen MacArthur on Building Momentum for Sustainability in Fashion

11 January 2018 • By BoF Team

One of the world’s leading thinkers on the circular economy speaks to BoF about the growing momentum among fashion companies to commit to the principles of this restorative and regenerative movement.

Dame Ellen MacArthur on Building Momentum for Sustainability in Fashion

One of the world’s leading thinkers on the circular economy speaks to BoF about the growing momentum among fashion companies to commit to the principles of this restorative and regenerative movement.

10 Trends That Will Define the Fashion Agenda in 2018

2 January 2018 • By BoF Team and McKinsey & Company

10 Trends That Will Define the Fashion Agenda in 2018

In the new year, new patterns will shape the global fashion industry, from the assertion of Asian players to a globalisation reboot, reveals BoF and McKinsey & Company's in-depth report, The State of Fashion 2018.

Fashion in 2018 | 01. Predictably Unpredictable

2 January 2018 • By BoF Team and McKinsey & Company

2 January 2018 • By BoF Team and McKinsey & Company

In 2018, fashion executives will need to accept the fact that change and instability are fixed features of the current business climate, and to focus their efforts on those aspects of the business that they can control.

Fashion in 2018 | 01. Predictably Unpredictable

In 2018, fashion executives will need to accept the fact that change and instability are fixed features of the current business climate, and to focus their efforts on those aspects of the business that they can control.

Fashion in 2018 | 02. Globalisation Reboot

2 January 2018 • By BoF Team and McKinsey & Company

2 January 2018 • By BoF Team and McKinsey & Company

Despite the rise of nationalism, isolationist rhetoric and reshoring, globalisation will not stall in 2018.

Fashion in 2018 | 02. Globalisation Reboot

Despite the rise of nationalism, isolationist rhetoric and reshoring, globalisation will not stall in 2018.