Start Today
Japanese Clothing Giants Go Head-to-Head Over How to Measure Customers
Fast Retailing's Tadashi Yanai and Yusaku Maezawa, founder of Japan’s largest e-commerce company, Start Today, traded public barbs over Maezawa's new body-scanning technology.
Top Japan Fashion Site Bets Big on Custom-Fit Fast Fashion
Japan’s largest e-commerce company Start Today unveiled a made-to-fit private label — meant to be sold to customers using a body-scanning suit and app — for youth-brand Zozotown, launching in the US at the end of July.
The $7 Billion Japanese E-Tailer That's Targeting the USA
Start Today, which owns the popular fashion marketplace Zozotown, just made its first foray into the US market. But will this unorthodox company manage to connect with consumers outside of Japan?
Start Today Launches New Online Mall for Japanese Teens
Start Today, which operates Japan's largest fashion e-commerce portal, Zozotown, is targeting the teens-to-20s fashion market with a new online mall called La Boo, fronted by Cara Delevingne. JapanConsuming reports.
Owner of Japan's Largest Online Fashion Channel to Launch Mobile-Social Play
In response to market pressures, Start Today, which operates Japan's largest fashion e-commerce portal, Zozotown, is set to launch a major 'mobile first' social commerce app, called Wear. JapanConsuming reports.