Ulta News & Analysis

How Fashion and Beauty Can Better Engage with Black Businesses

7 October 2020 • By Sarah Brown

Four months after renewed demands for racial justice hit the fashion and beauty industries, what — beyond symbolic gestures — has been done, and what will it take to make initiatives like the 15 Percent Pledge work?

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How Fashion and Beauty Can Better Engage with Black Businesses

The Next Beauty Destination? The Grocery Aisle

31 July 2020 • By Rachel Strugatz

With no end in sight to the pandemic, beauty labels may need to rethink their distribution strategies. Grocery stores may be the next frontier.

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The Next Beauty Destination? The Grocery Aisle

Beauty Brands Get a Wake-Up Call. Will They Listen?

5 June 2020 • By Jessica Schiffer

Many brands have expanded their foundation shade ranges and added more black models to their marketing campaigns. But the uneven response to the George Floyd protests shows the industry has a long way to go.

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Beauty Brands Get a Wake-Up Call. Will They Listen?

Beauty Booms in the Zoom Era

10 April 2020 • By Rachel Strugatz

Beauty retailers like Ulta are seeing their online businesses skyrocket. They have 'the lipstick effect' — consumers' desire for affordable luxuries in a crisis — to thank. But it's a different suite of products boosting sales this time.

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Beauty Booms in the Zoom Era

Try-Before-You-Buy Beauty Retailers Pivot in the Age of Covid-19

13 March 2020 • By Holly Siegel and Chavie Lieber

As the coronavirus pandemic worsens, the in-store makeovers and testers that brands rely on to win customers are suddenly no-gos. But there are alternatives.

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Try-Before-You-Buy Beauty Retailers Pivot in the Age of Covid-19

Ulta's No Good, Very Bad Year

6 December 2019 • By Cheryl Wischhover

The specialty beauty retailer's stock price has tanked since the summer, thanks to a makeup sales decline. Can it bounce back?

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Ulta's No Good, Very Bad Year

Power Moves | Balmain CEO Exits, Tiffany Loses Board Member

5 December 2019 • By Rachel Deeley

This week, Balmain’s chief executive departed, while Tiffany board member Francsesco Trapani resigned.

This week, Balmain’s chief executive departed, while Tiffany board member Francsesco Trapani resigned.

Power Moves | Balmain CEO Exits, Tiffany Loses Board Member

Power Moves | MAC Cosmetics Names Marketing Lead, Tiffany Hires Ex-CEO of Barneys

21 November 2019 • By Rachel Deeley

This week, MAC taps a Coty marketing executive as part of its turnaround, while Daniella Vitale joins Tiffany as its first chief brand officer.

This week, MAC taps a Coty marketing executive as part of its turnaround, while Daniella Vitale joins Tiffany as its first chief brand officer.

Power Moves | MAC Cosmetics Names Marketing Lead, Tiffany Hires Ex-CEO of Barneys

The Avon Lady Needs a Makeover

23 October 2019 • By Cheryl Wischhover

Some multi-level marketing brands, where customers sell the products and recruit others into their "downlines," are struggling to grow. Here's how they are adapting their formula to the age of e-commerce and Sephora.

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The Avon Lady Needs a Makeover