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BoF Professional Exclusive

How to Sell Subculture to the Masses

15 January 2021 • By Tamison O'Connor

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BoF Professional Exclusive

How to Sell Subculture to the Masses

Scaling a brand without selling out can be a challenge. Here’s how the likes of Dr Martens, Supreme and Vans have managed it.
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VF Corp to Shift Centre of Asia Operations to Shanghai as Hong Kong Loses Its Lustre

11 January 2021 • By Zoe Suen

11 January 2021 • By Zoe Suen

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VF Corp to Shift Centre of Asia Operations to Shanghai as Hong Kong Loses Its Lustre

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BoF Professional Exclusive

What’s Next for Streetwear’s Biggest Brands

21 December 2020 • By M.C. Nanda

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BoF Professional Exclusive

What’s Next for Streetwear’s Biggest Brands

The new owners of Stone Island and Supreme have lofty expectations for their billion-dollar brands. Is it possible to scale these labels without sacrificing cool?
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BoF Professional Exclusive

Why Supreme Sold to VF Corporation

9 November 2020 • By Tamison O'Connor and Chantal Fernandez

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BoF Professional Exclusive

Why Supreme Sold to VF Corporation

In a deal that values the New York streetwear brand at $2.1 billion, Supreme picks up a long-term partner with back-end prowess and ambitions to scale it past $1 billion in annual sales.
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BoF Professional Exclusive

Power Moves | Lululemon Bolsters Executive Team, VF Names Global D&I VP

5 November 2020 • By Daphne Milner

The Canadian sportswear company promotes Celeste Burgoyne to president of the Americas and global guest innovation teams, while Lauren Guthrie will helm diversity and inclusion initiatives at VF Corp.

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BoF Professional Exclusive

Power Moves | Lululemon Bolsters Executive Team, VF Names Global D&I VP

The Canadian sportswear company promotes Celeste Burgoyne to president of the Americas and global guest innovation teams, while Lauren Guthrie will helm diversity and inclusion initiatives at VF Corp.
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BoF Professional Exclusive

How Fashion's Sustainability Targets Measure Up

14 September 2020 • By Rachel Deeley

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BoF Professional Exclusive

How Fashion's Sustainability Targets Measure Up

After weathering the initial shock of the coronavirus crisis, many fashion companies have started to publish their sustainability goals for the next five to 10 years. But these initiatives risk falling short of an industry-wide imperative to drastically reduce environmental impact within the next decade.
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Power Moves

Power Moves | Condé Nast Entertainment Hires President From Walt Disney Company, Gucci Global Head of Diversity Departs

6 August 2020 • By Aminah Khan

This week, Condé Nast announced Agnes Chu will lead its entertainment division, while Renée Tirado left Gucci to launch her own consulting firm in New York.

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Power Moves

Power Moves | Condé Nast Entertainment Hires President From Walt Disney Company, Gucci Global Head of Diversity Departs

This week, Condé Nast announced Agnes Chu will lead its entertainment division, while Renée Tirado left Gucci to launch her own consulting firm in New York.
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Power Moves

Power Moves | Cosmopolitan Names Beauty Director, Ted Baker Appoints CEO

2 April 2020 • By Rachel Deeley

This week, Cosmopolitan taps Essence’s global beauty director, while Ted Baker promotes its CFO to lead the company.

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Power Moves

Power Moves | Cosmopolitan Names Beauty Director, Ted Baker Appoints CEO

This week, Cosmopolitan taps Essence’s global beauty director, while Ted Baker promotes its CFO to lead the company.
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BoF Professional Exclusive

Which Retailers Have Been Hit Hardest by the Covid-19 Crash?

27 March 2020 • By Cathaleen Chen

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BoF Professional Exclusive

Which Retailers Have Been Hit Hardest by the Covid-19 Crash?

Without a reliable revenue stream, retailers with ample cash on hand are better positioned to weather the storm, analysts say. But some categories are faring better than others, like sportswear and heritage luxury.
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News & Analysis

Power Moves | Erdem Hires CEO, Loewe CFO to Exit

7 November 2019 • By Rachel Deeley

This week, Erdem names its first ever CEO, while Loewe’s CFO of three years steps down.

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News & Analysis

Power Moves | Erdem Hires CEO, Loewe CFO to Exit

This week, Erdem names its first ever CEO, while Loewe’s CFO of three years steps down.
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