Victoria's Secret

BoF Professional Exclusive

How to Sell to College Students When Campus Is Closed

21 September 2020 • By Chavie Lieber

BoF Professional Exclusive

How to Sell to College Students When Campus Is Closed

Brands like Aerie and VS Pink relied on in-person student events and campus ambassadors to drive sales. Can they replicate that success online?

News & Analysis

L Brands Sells Majority Stake in Victoria's Secret's UK Business

15 September 2020 • By Reuters

15 September 2020 • By Reuters

Under a newly formed joint venture, British clothing retailer Next Plc will acquire a majority stake in the lingerie giant.

News & Analysis

L Brands Sells Majority Stake in Victoria's Secret's UK Business

Under a newly formed joint venture, British clothing retailer Next Plc will acquire a majority stake in the lingerie giant.

BoF Professional Exclusive

Amid Pandemic, Luxury Leaders Seize Digital Opportunity to Gain on Rivals

31 July 2020 • By Vikram Alexei Kansara

BoF Professional Exclusive

Amid Pandemic, Luxury Leaders Seize Digital Opportunity to Gain on Rivals

The worst quarter in the history of the modern luxury business was also its best ever for digital sales.

BoF Professional Exclusive

Why Fashion Brands and Their Retail Landlords Are Suing Each Other

26 June 2020 • By Cathaleen Chen

BoF Professional Exclusive

Why Fashion Brands and Their Retail Landlords Are Suing Each Other

After months of pandemic-inflicted shutdown, a legal battle over who’s responsible for rent was inevitable. The outcome for any of these cases will set a precedence for the whole industry.

BoF Professional Exclusive

The Great Retail Reopening Has Begun. Will Shoppers Return?

17 May 2020 • By Brian Baskin

BoF Professional Exclusive

The Great Retail Reopening Has Begun. Will Shoppers Return?

This week, everyone will be talking about the future of Victoria's Secret, the reopening of American stores and China's 520 Day. Get your BoF Professional Cheat Sheet.

Power Moves | Missoni Appoints CEO, Condé Nast Taps Communications Lead from Vice

7 May 2020 • By Rachel Deeley

This week, Missoni appoints a former Giorgio Armani executive to CEO, while Condé Nast hires its first ever global chief communications officer.

Power Moves | Missoni Appoints CEO, Condé Nast Taps Communications Lead from Vice

This week, Missoni appoints a former Giorgio Armani executive to CEO, while Condé Nast hires its first ever global chief communications officer.

News & Analysis

Victoria’s Secret Owner and Sycamore Cancel Deal

4 May 2020 • By Bloomberg

4 May 2020 • By Bloomberg

The agreement brings an abrupt end to one of the highest-profile deals this year in the retail world and charts an uncertain path for a storied American brand.

News & Analysis

Victoria’s Secret Owner and Sycamore Cancel Deal

The agreement brings an abrupt end to one of the highest-profile deals this year in the retail world and charts an uncertain path for a storied American brand.

BoF Professional Exclusive

What the Potential End of the Victoria’s Secret Deal Means for Retail M&A

23 April 2020 • By Chantal Fernandez

BoF Professional Exclusive

What the Potential End of the Victoria’s Secret Deal Means for Retail M&A

The pandemic is a goldmine for opportunistic acquisitions, but not all challenged mall brands are created equal.

News & Analysis

Sycamore Partners Seeks to End Victoria's Secret Acquisition Deal

22 April 2020 • By Reuters

22 April 2020 • By Reuters

The firm argued in a filing that parents L Brands has eroded the value of the lingerie seller by furloughing staff and missing rent payments.

News & Analysis

Sycamore Partners Seeks to End Victoria's Secret Acquisition Deal

The firm argued in a filing that parents L Brands has eroded the value of the lingerie seller by furloughing staff and missing rent payments.

Power Moves | Lanvin CEO Exits, L Brands Appoints Board Chair

19 March 2020 • By Rachel Deeley

This week, Lanvin CEO Jean-Philippe Hecquet steps down, while L Brands secures a board chair to join upon the completion of its Victoria’s Secret sale.

Power Moves | Lanvin CEO Exits, L Brands Appoints Board Chair

This week, Lanvin CEO Jean-Philippe Hecquet steps down, while L Brands secures a board chair to join upon the completion of its Victoria’s Secret sale.