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Is It Game Over for China’s Grey Market Sellers?

17 September 2020 • By Casey Hall

BoF Professional Exclusive

Is It Game Over for China’s Grey Market Sellers?

A global pandemic is bad news for any number of businesses, but for Chinese daigou agents, strict travel limits and tighter regulations are putting the future of their entire industry at risk.

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BoF Professional Exclusive

Which Brands Will Suffer Most in the 'New Cold War' Between China and the US?

3 September 2020 • By Casey Hall

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Which Brands Will Suffer Most in the 'New Cold War' Between China and the US?

Fashion brands caught in the crossfire are doing what they can to avoid the worst possible outcomes from the escalating US-China conflict but it will be virtually impossible to emerge unscathed.

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News & Analysis

WeChat Users Sue to Block Trump’s Ban of Messaging App

22 August 2020 • By Bloomberg

The group of lawyers claim Trump’s 'vaguely worded' executive order violates WeChat users’ free speech and due process rights.

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News & Analysis

WeChat Users Sue to Block Trump’s Ban of Messaging App

The group of lawyers claim Trump’s 'vaguely worded' executive order violates WeChat users’ free speech and due process rights.

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BoF Professional Exclusive

How Fashion Can Tap Into China’s Latest TV Craze

13 August 2020 • By Zoe Suen

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BoF Professional Exclusive

How Fashion Can Tap Into China’s Latest TV Craze

Hit programmes are a powerful way for brands to appeal to China’s 900 million internet users, but the mass marketing approach won’t pay off for everyone. Which brands are in position to benefit most?

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Luxury Clobbered By Covid-19

10 August 2020 • By Pierre Mallevays

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BoF Professional Exclusive

Luxury Clobbered By Covid-19

The Savigny Luxury Index (“SLI”) took a tumble this month, with the luxury sector enduring one of its worst quarters on record.

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BoF Professional Exclusive

What Does a US Ban on WeChat Mean for Fashion?

10 August 2020 • By Casey Hall

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BoF Professional Exclusive

What Does a US Ban on WeChat Mean for Fashion?

Every US-based fashion company that does business with China or with Chinese consumers will be impacted by a ban on WeChat, but some brands will be hit harder than others.

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BoF Professional Exclusive

Japan’s ‘Everything App’ Is a Big Opportunity for Fashion Brands

29 July 2020 • By Sam Gaskin

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BoF Professional Exclusive

Japan’s ‘Everything App’ Is a Big Opportunity for Fashion Brands

Line is inextricably woven into the lives of Japanese consumers but fashion brands have not yet fully leveraged the app. Here’s how to use it to get more out of Japan’s $79 billion fashion market.

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BoF Professional Exclusive

China’s Latest Marketing Buzzword Actually Matters. Here’s How to Use It.

16 July 2020 • By Zoe Suen

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BoF Professional Exclusive

China’s Latest Marketing Buzzword Actually Matters. Here’s How to Use It.

Private traffic channels have boosted sales for homegrown brands, but many international players have yet to take the plunge. Here’s what they can learn from the locals.

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BoF Professional Exclusive

Amazon vs Alibaba: Which E-Commerce Giant Is Winning the Covid-19 Era?

28 May 2020 • By Zoe Suen

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Amazon vs Alibaba: Which E-Commerce Giant Is Winning the Covid-19 Era?

The online retail goliaths have made a fortune as the pandemic shifted shopping online but the crisis has also exposed their vulnerabilities and shed light on challenges that lie ahead.

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BoF Professional Exclusive

5 Strategies for Chinese Valentine’s Day

19 May 2020 • By Casey Hall

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5 Strategies for Chinese Valentine’s Day

Brands are going all out with campaigns aimed at capturing the hearts and wallets of Chinese consumers in the run-up to the annual 520 celebration. Here’s how to cut through all the marketing noise.

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