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Intelligence

A Guide to Early-Stage Fundraising

24 January 2018 • By Lauren Sherman

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Intelligence

A Guide to Early-Stage Fundraising

Nascent brands often seek external capital to fuel future growth — or simply stay afloat. But how much money should start-ups really be raising, when and from where?
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Ready-to-Wear - Spring 2018

Shayne Oliver Works the Power of Fetish at Helmut Lang

6 September 2017 • By Tim Blanks

The designer-in-residence tried to find an essential compatibility between Hood By Air and Helmut Lang. There was much that was true to the spirit of the original, but the execution showed how tricky reincarnation can be.

9 Shares Comment

Ready-to-Wear - Spring 2018

Shayne Oliver Works the Power of Fetish at Helmut Lang

The designer-in-residence tried to find an essential compatibility between Hood By Air and Helmut Lang. There was much that was true to the spirit of the original, but the execution showed how tricky reincarnation can be.
9 Shares Comment

Intelligence

Theory 2.0, Andrew Rosen’s Millennial Experiment

18 July 2017 • By Lauren Sherman

2,100 Shares5 Comments

Intelligence

Theory 2.0, Andrew Rosen’s Millennial Experiment

The founder and chief executive of Theory has convened a SWAT team of rising stars to secure the future of the label. BoF unpacks the strategy.
2,100 Shares5 Comments

Intelligence

How Co Mastered the Four Ps

11 January 2017 • By Lauren Sherman

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Intelligence

How Co Mastered the Four Ps

Fledgling fashion brand Co used product, price, place and promotion to cut through the noise in a discount-driven, digital-first era.
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Intelligence

Theory Gets Serious About Handbags

28 July 2016 • By Lauren Sherman

1,109 Shares Comment

Intelligence

Theory Gets Serious About Handbags

Theory chief executive Andrew Rosen and creative director of accessories Rory O'Hanlon discuss their approach to the brand’s first full-fledged handbag and accessories collection.
1,109 Shares Comment

BoF Exclusive

BoF Exclusive | David Neville to Exit Rag & Bone

15 June 2016 • By Lauren Sherman

15 June 2016 • By Lauren Sherman

BoF has learned that co-chief executive officer David Neville will step down from his day-to-day role at Rag & Bone, while remaining a ‘significant’ shareholder and board member. Marcus Wainwright will become the company’s sole CEO.
405 Shares Comment

BoF Exclusive

BoF Exclusive | David Neville to Exit Rag & Bone

BoF has learned that co-chief executive officer David Neville will step down from his day-to-day role at Rag & Bone, while remaining a ‘significant’ shareholder and board member. Marcus Wainwright will become the company’s sole CEO.
405 Shares Comment

Intelligence

Andrew Rosen Talks Trouble in the Contemporary Market

3 February 2016 • By Lauren Sherman

Contemporary brands are feeling the squeeze. Theory chief executive Andrew Rosen — the man who pioneered the category — reflects on the state of the market and what's next.

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Intelligence

Andrew Rosen Talks Trouble in the Contemporary Market

Contemporary brands are feeling the squeeze. Theory chief executive Andrew Rosen — the man who pioneered the category — reflects on the state of the market and what's next.
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Sponsored Feature

Theory: Defining the New Modern

28 April 2015 • By BoF Team

28 April 2015 • By BoF Team

BoF sits down with chief executive Andrew Rosen to discuss the theory behind Theory, a pioneering contemporary fashion brand that reported sales of $670 million in 2014.
894 Shares Comment

Sponsored Feature

Theory: Defining the New Modern

BoF sits down with chief executive Andrew Rosen to discuss the theory behind Theory, a pioneering contemporary fashion brand that reported sales of $670 million in 2014.
894 Shares Comment

Power Moves

Power Moves | Jeff Rudes Exits J Brand, Paul Blum to Fred Segal, Changes at i-D

30 May 2014 • By Robin Mellery-Pratt

30 May 2014 • By Robin Mellery-Pratt

BoF compiles the most important professional moves of the week.
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Power Moves

Power Moves | Jeff Rudes Exits J Brand, Paul Blum to Fred Segal, Changes at i-D

BoF compiles the most important professional moves of the week.
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Fashion-Tech

Armed With New Site, Proenza Schouler is Building a Luxury Brand for Today

11 March 2013 • By Vikram Alexei Kansara

11 March 2013 • By Vikram Alexei Kansara

Perhaps more than any other label, Proenza Schouler have proven that it's not only possible but powerful to cultivate an unmistakably high concept, luxury fashion brand and embrace contemporary Internet culture at the same time.
4,066 Shares Comment

Fashion-Tech

Armed With New Site, Proenza Schouler is Building a Luxury Brand for Today

Perhaps more than any other label, Proenza Schouler have proven that it's not only possible but powerful to cultivate an unmistakably high concept, luxury fashion brand and embrace contemporary Internet culture at the same time.
4,066 Shares Comment

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