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Case Study

Tapping Into the Future of Physical Retail — Download the Case Study

13 August 2020 • By Cathaleen Chen

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Case Study

Tapping Into the Future of Physical Retail — Download the Case Study

In the age of e-commerce, defining the role of the store is as daunting as ever. But a brick-and-mortar experience is vital to brand building. A store is still the most important touchpoint between consumer and product, and the right interaction could create a lifetime of loyalty. From Warby Parker’s digital-to-physical evolution to Neiman Marcus Group’s investments in customer service, BoF examines the importance of the store — and how it complements the online experience.
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Sponsored Feature

Drive Episode 5: Warby Parker Founders on Forging Their Own Path

12 October 2018 • By BoF Team

12 October 2018 • By BoF Team

In episode five of BoF’s podcast series Drive, delivered by DHL, the co-founders of Warby Parker discuss how being industry outsiders helped them in their entrepreneurial journey, and why the opportunity keeps growing as the company does.
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Sponsored Feature

Drive Episode 5: Warby Parker Founders on Forging Their Own Path

In episode five of BoF’s podcast series Drive, delivered by DHL, the co-founders of Warby Parker discuss how being industry outsiders helped them in their entrepreneurial journey, and why the opportunity keeps growing as the company does.
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News & Analysis

Warby Parker Raises Another $75 Million, Declares Profitability on Road to IPO

14 March 2018 • By Lauren Sherman

14 March 2018 • By Lauren Sherman

The disruptive eyewear company is now valued at $1.75 billion, with a public flotation on the horizon.
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News & Analysis

Warby Parker Raises Another $75 Million, Declares Profitability on Road to IPO

The disruptive eyewear company is now valued at $1.75 billion, with a public flotation on the horizon.
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Intelligence

How Direct-to-Consumer Brands Are Disrupting the Global Eyewear Business

7 March 2017 • By Limei Hoang

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Intelligence

How Direct-to-Consumer Brands Are Disrupting the Global Eyewear Business

Brands like France’s Izipizi, South Korea’s Gentle Monster and America’s Warby Parker are shaking up the eyewear market with direct-to-consumer models.
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Intelligence

Online Fashion Retailers Tap Offline Opportunities

21 June 2012 • By BoF Team

21 June 2012 • By BoF Team

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Intelligence

Online Fashion Retailers Tap Offline Opportunities

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