Jen Rubio

News & Analysis

Away Appoints New CEO Amid Workplace Controversy

9 December 2019 • By Cathaleen Chen

9 December 2019 • By Cathaleen Chen

Lululemon COO Stuart Haselden will replace co-founder Steph Korey as the fast-growing luggage brand's new leader.

News & Analysis

Away Appoints New CEO Amid Workplace Controversy

Lululemon COO Stuart Haselden will replace co-founder Steph Korey as the fast-growing luggage brand's new leader.

BoF Professional Exclusive

The Direct-to-Consumer Reckoning

19 November 2019 • By Cathaleen Chen

BoF Professional Exclusive

The Direct-to-Consumer Reckoning

For fashion start-ups, raising money and growing sales came easily. But with costs rising and profits elusive, securing a happy ending for investors is proving much harder.

Start-Up School: How to Write a Business Plan

3 June 2019 • By BoF Team

Start-Up School: How to Write a Business Plan

A step-by-step guide to formulate your business strategy to kick-start your fashion company.

5 Top Tips for Entrepreneurial Success

28 January 2019 • By BoF Team

5 Top Tips for Entrepreneurial Success

Jen Rubio, co-founder and chief brand officer of direct-to-consumer luggage brand, Away, shares her advice to launch a successful start-up.

Introducing BoF's New Course: ‘Build a Direct-to-Consumer Brand’ with Jen Rubio

10 December 2018 • By BoF Team

Introducing BoF's New Course: ‘Build a Direct-to-Consumer Brand’ with Jen Rubio

The co-founder of Away, the premium travel brand that surpassed $12 million in sales in its first year, shares her insights and strategies for launching a direct-to-consumer business.