Jennifer Hyman

BoF Professional Exclusive

Rent the Runway CEO on Underestimating the Fashion Rental Market

7 January 2019 • By Lauren Sherman

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BoF Professional Exclusive

Rent the Runway CEO on Underestimating the Fashion Rental Market

The chief executive of Rent the Runway reveals the reason why industry leaders keep underestimating the fashion rental market and why this market works for consumers who refuse to be ‘ripped off.’

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BoF Professional Exclusive

Fashion Can’t Ignore Rent the Runway

15 November 2018 • By Lauren Sherman

BoF Professional Exclusive

Fashion Can’t Ignore Rent the Runway

The apparel-rent service has become a significant driver of sales for some of the world’s most popular fashion labels. Now, a new revenue-sharing model has large-scale players, including Levi’s and J.Crew, jumping on board.

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Drive Episode 7: Rent the Runway’s Jennifer Hyman on Realising Radical Ideas

9 November 2018 • By BoF Team

9 November 2018 • By BoF Team

In episode seven of BoF’s podcast series Drive, delivered by DHL, Rent the Runway co-founder Jennifer Hyman tells BoF how she executed her radical idea and attracted 10 million members to her platform.

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Sponsored Feature

Drive Episode 7: Rent the Runway’s Jennifer Hyman on Realising Radical Ideas

In episode seven of BoF’s podcast series Drive, delivered by DHL, Rent the Runway co-founder Jennifer Hyman tells BoF how she executed her radical idea and attracted 10 million members to her platform.

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BoF Professional Exclusive

The End of Ownership

23 July 2018 • By Lauren Sherman

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BoF Professional Exclusive

The End of Ownership

From Uber to Spotify, ownership is giving way to on-demand services. What does this mean for fashion?

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News & Analysis

Soon You May Be Renting Your Work Clothes

14 November 2017 • By Bloomberg

14 November 2017 • By Bloomberg

Rent the Runway started out catering to women wanting one night of high fashion. Now its doubling down on subscriptions for the whole work week.

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News & Analysis

Soon You May Be Renting Your Work Clothes

Rent the Runway started out catering to women wanting one night of high fashion. Now its doubling down on subscriptions for the whole work week.

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Do Digital Brands Need Physical Stores?

18 January 2017 • By Chantal Fernandez

Do Digital Brands Need Physical Stores?

While mall staples are shuttering stores, a slew of digital brands are rushing the other way, seeing new value in physical retail.

Bits & Bytes | Rent the Runway Raises $60M, How WeChat Became the App for Everything

3 January 2017 • By Helena Pike

3 January 2017 • By Helena Pike

This week, online rental platform Rent the Runway raises $60 million and the rise of social media app WeChat in China.

Bits & Bytes | Rent the Runway Raises $60M, How WeChat Became the App for Everything

This week, online rental platform Rent the Runway raises $60 million and the rise of social media app WeChat in China.

News & Analysis

Can Rent the Runway Help Neiman Marcus Lure Younger Shoppers?

16 November 2016 • By Bloomberg

16 November 2016 • By Bloomberg

Neiman Marcus is taking a new approach to getting customers in the door: devoting part of its floor space to e-commerce startup Rent the Runway.

News & Analysis

Can Rent the Runway Help Neiman Marcus Lure Younger Shoppers?

Neiman Marcus is taking a new approach to getting customers in the door: devoting part of its floor space to e-commerce startup Rent the Runway.

Will the ‘Sharing Economy’ Work For Fashion?

8 May 2016 • By Helena Pike

Will the ‘Sharing Economy’ Work For Fashion?

For ‘sharing economy’ giants like Uber and Airbnb, the future of consumption is access, not ownership. Will it work for fashion?

Who's Winning the Fashion E-Commerce Race?

23 September 2015 • By Vikram Alexei Kansara

Who's Winning the Fashion E-Commerce Race?

Fashion e-commerce is heating up. In a race between luxury incumbents, ‘pure play’ e-tailers and a slew of upstarts with new business models, who will come out ahead?