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Case Study

Inside Farfetch’s Bid to Dominate Luxury E-Commerce — Download the Case Study

13 January 2021 • By Robert Williams and Tamison O'Connor

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Case Study

Inside Farfetch’s Bid to Dominate Luxury E-Commerce — Download the Case Study

During a blockbuster year for online sales, Farfetch surged ahead of rivals to position itself at the front of luxury’s e-commerce race. Can it spin the current momentum into sustainable — and profitable — growth and become the unrivalled platform for luxury fashion online?
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BoF Professional Exclusive

Watch All the Talks from VOICES 2020, BoF’s Annual Gathering for Big Thinkers

4 December 2020 • By BoF Team

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BoF Professional Exclusive

Watch All the Talks from VOICES 2020, BoF’s Annual Gathering for Big Thinkers

Fashion insiders including Remo Ruffini, Dries Van Noten, Samira Nasr, Virgil Abloh and José Neves were joined by experts from the wider worlds of science, technology, politics, economics and more to reflect on a year of global crisis and what’s next for the fashion industry and beyond.
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BoF Professional Exclusive

Five Years After the Farfetch Deal, What’s Next for Browns?

22 October 2020 • By Tamison O'Connor

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BoF Professional Exclusive

Five Years After the Farfetch Deal, What’s Next for Browns?

The Farfetch-owned British fashion boutique has been buoyed by a digital pivot. But as it celebrates its 50th anniversary, its plans to revolutionise physical retail are facing fresh challenges.
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BoF Professional Exclusive

Farfetch's Latest Ad Campaign Sells a New Product: Itself

16 September 2020 • By Tamison O'Connor

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BoF Professional Exclusive

Farfetch's Latest Ad Campaign Sells a New Product: Itself

The online marketplace has long relied on its wide selection of luxury labels to draw consumers. Now, Farfetch is trying to build a brand as well as a platform.
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BoF Professional Exclusive

Farfetch Sales Soared During Lockdowns

14 August 2020 • By Chantal Fernandez

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BoF Professional Exclusive

Farfetch Sales Soared During Lockdowns

The fashion marketplace sold record levels of merchandise and cut down on its losses as luxury shoppers pivoted online.
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Podcasts

The BoF Podcast: Farfetch’s José Neves Says Profitability Is Still Possible in 2021

9 July 2020 • By BoF Team

9 July 2020 • By BoF Team

The luxury marketplace’s founder and chief executive talks to BoF’s Imran Amed about Covid-19 setbacks, pivots and what’s next.
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Podcasts

The BoF Podcast: Farfetch’s José Neves Says Profitability Is Still Possible in 2021

The luxury marketplace’s founder and chief executive talks to BoF’s Imran Amed about Covid-19 setbacks, pivots and what’s next.
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News & Analysis

Farfetch Gets $250 Million Investment From Tencent and Dragoneer

30 January 2020 • By Chavie Lieber

30 January 2020 • By Chavie Lieber

The luxury online marketplace says it will use the money to expand in China.
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News & Analysis

Farfetch Gets $250 Million Investment From Tencent and Dragoneer

The luxury online marketplace says it will use the money to expand in China.
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BoF Professional Exclusive

Why Farfetch Bought New Guards Group

8 August 2019 • By Chantal Fernandez

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BoF Professional Exclusive

Why Farfetch Bought New Guards Group

The luxury marketplace bought New Guards, which operates streetwear sensation Off-White, for a total value of $675 million and plans to tap into the group to launch 'brands of the future.' In after-hours trading, Farfetch shares plunged by over 40 percent, marking an all-time low for the stock.
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BoF Professional Exclusive

Farfetch’s First Major Post-IPO Move: What Does It Mean?

14 December 2018 • By BoF Team

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BoF Professional Exclusive

Farfetch’s First Major Post-IPO Move: What Does It Mean?

This week, Farfetch snapped up Stadium Goods in a push for scale and business model diversification. Could a major ‘re-commerce’ player be next?
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News Bites

Farfetch Sales Jump in First Results Since IPO

9 November 2018 • By Brian Baskin

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News Bites

Farfetch Sales Jump in First Results Since IPO

Sales on the online marketplace rose 53 percent to $310 million in the third quarter, outpacing overall luxury spending. The company credits the addition of new brands and strong growth in key emerging markets, including China, Mexico and the Middle East.
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