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Case Study

How Lululemon Built Athleisure's Leading Brand – Download the Case Study

6 July 2020 • By Sarah Kent

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Case Study

How Lululemon Built Athleisure's Leading Brand – Download the Case Study

As much of the fashion industry scrambled to survive the Covid-19 crisis, the activewear label’s share price rose to an all-time high. How did Lululemon come to dominate the age of athleisure, prosper through the early days of the pandemic and solidify its position as one of the world's most powerful apparel brands?
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News & Analysis

Lululemon's Split With CEO Said to Involve Employee Relationship

7 February 2018 • By Bloomberg

7 February 2018 • By Bloomberg

Investors have largely taken the shake-up in stride, with shares tumbling in late trading on Monday, and gaining on Tuesday and Wednesday.
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News & Analysis

Lululemon's Split With CEO Said to Involve Employee Relationship

Investors have largely taken the shake-up in stride, with shares tumbling in late trading on Monday, and gaining on Tuesday and Wednesday.
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News & Analysis

Lululemon's Chief Executive Laurent Potdevin Resigns After Misconduct

5 February 2018 • By Associated Press

5 February 2018 • By Associated Press

The Vancouver-based maker of yoga pants and other athletic-inspired clothing didn't offer specifics.
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News & Analysis

Lululemon's Chief Executive Laurent Potdevin Resigns After Misconduct

The Vancouver-based maker of yoga pants and other athletic-inspired clothing didn't offer specifics.
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News & Analysis

Lululemon Looks to Get 40% of Sales From Men as Chain Expands

23 September 2016 • By Bloomberg

23 September 2016 • By Bloomberg

Currently, about 80 percent of Lululemon's shoppers are female, said the yogawear retailer’s chief executive officer, Laurent Potdevin.
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News & Analysis

Lululemon Looks to Get 40% of Sales From Men as Chain Expands

Currently, about 80 percent of Lululemon's shoppers are female, said the yogawear retailer’s chief executive officer, Laurent Potdevin.
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News & Analysis

Lululemon's CEO Sees Lots of Room to Grow

14 August 2016 • By Associated Press

14 August 2016 • By Associated Press

After two tough years, Lululemon Athletica is enjoying a rebound in sales and chief executive officer Laurent Potdevin is optimistic that the company can keep the momentum going.
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News & Analysis

Lululemon's CEO Sees Lots of Room to Grow

After two tough years, Lululemon Athletica is enjoying a rebound in sales and chief executive officer Laurent Potdevin is optimistic that the company can keep the momentum going.
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Intelligence

Inside Worldz: ‘It’s Like a Harvard for Culture’

4 August 2016 • By Lauren Sherman

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Intelligence

Inside Worldz: ‘It’s Like a Harvard for Culture’

The inaugural event drew a cast of characters from pro-skater Tony Hawk to executives from Calvin Klein, LVMH and Lululemon.
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Intelligence

How Global Brands Are Thinking Local

4 July 2016 • By Vikram Alexei Kansara

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Intelligence

How Global Brands Are Thinking Local

Global retailers like Uniqlo, Lululemon and Nike are activating local communities with cultural programming, ‘superhero’ yogis and neighbourhood run clubs.
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Intelligence

The Rise, Stumble and Future of Lululemon

25 January 2016 • By Lauren Sherman

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Intelligence

The Rise, Stumble and Future of Lululemon

How will the activewear brand that helped create the market rise above a consumer backlash sparked by a defective product, an avalanche of new competitors and an estranged, yet influential founder? BoF speaks to chief executive Laurent Potdevin.
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News & Analysis

Lululemon Reaches a Turning Point

11 January 2016 • By Bloomberg

11 January 2016 • By Bloomberg

Lululemon CEO Potdevin’s goal is to cement the retailer’s reputation as the top-quality athletic-apparel maker, justifying its higher prices.
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News & Analysis

Lululemon Reaches a Turning Point

Lululemon CEO Potdevin’s goal is to cement the retailer’s reputation as the top-quality athletic-apparel maker, justifying its higher prices.
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News & Analysis

Lululemon Rises After Analyst Predicts Rebound in Profit Margins

4 January 2016 • By Bloomberg

4 January 2016 • By Bloomberg

Lululemon Athletica Inc. shares gained as much as 7 percent after Wells Fargo & Co. upgraded the stock, predicting that improvements the company has made to its supply chain should lower costs, reduce discounts and boost profit margins.
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News & Analysis

Lululemon Rises After Analyst Predicts Rebound in Profit Margins

Lululemon Athletica Inc. shares gained as much as 7 percent after Wells Fargo & Co. upgraded the stock, predicting that improvements the company has made to its supply chain should lower costs, reduce discounts and boost profit margins.
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