Leandra Medine

BoF Professional Exclusive

The Great Influencer Shakeout

21 May 2020 • By Chavie Lieber

BoF Professional Exclusive

The Great Influencer Shakeout

Fashion influencers are seeing a plunge in brand deals during the pandemic. They must evolve their content and flex their creative skills or risk being left behind.

BoF Professional Exclusive

The Art of the Crisis Pivot — and the Brands Getting it Right

8 May 2020 • By Chavie Lieber

BoF Professional Exclusive

The Art of the Crisis Pivot — and the Brands Getting it Right

Fashion brands that find their businesses upended by the pandemic are finding creative new ways to operate. Here's how they did it.

Who Is Fashion Stumping For in 2020?

8 February 2020 • By Lauren Sherman

Who Is Fashion Stumping For in 2020?

While the Democratic nomination is still very much up for grabs, industry insiders are already showing public support for their favourite presidential candidates — and sometimes even taking things a step further.

The New Rules of Influencer Marketing

29 May 2019 • By Hannah Crump

The New Rules of Influencer Marketing

As influencer collaborations saturate social feeds and consumers grow increasingly sceptical of social selling, BoF offers tips for cutting through the noise.

BoF Professional Exclusive

Influencers Are Investors Now, Too

1 November 2018 • By Rachel Strugatz

BoF Professional Exclusive

Influencers Are Investors Now, Too

As digital influencers gain more clout in the beauty and fashion industries, they’re trading their Instagram fame for equity in up-and-coming brands.

How Magazines Can Make Money from E-Commerce

20 March 2018 • By Amy Odell

How Magazines Can Make Money from E-Commerce

E-commerce isn't just digital media's buzzword du jour, it's replacing 'pivot to video' as the thing publishers are most obsessed with. But how to make it work?

Community Is Core to Next-Gen Brands

25 May 2017 • By Lauren Sherman

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Community Is Core to Next-Gen Brands

A crop of emerging brands are bucking industry trends by doing more than just selling to customers — they’re developing fandoms.

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Op-Ed | Why Women Should Embrace Self-Promotion

11 September 2015 • By Amy Odell

11 September 2015 • By Amy Odell

It’s time we embrace self-promotion as a way to earn opportunities far bigger than just front row seats, says Amy Odell, editor of Cosmopolitan.com.

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Op-Ed | Why Women Should Embrace Self-Promotion

It’s time we embrace self-promotion as a way to earn opportunities far bigger than just front row seats, says Amy Odell, editor of Cosmopolitan.com.

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In the Glare of Fashion's Growing Circus, A Double Standard?

21 February 2013 • By Vikram Alexei Kansara

21 February 2013 • By Vikram Alexei Kansara

Susie Bubble and The Man Repeller join the debate sparked by Suzy Menkes on the circus outside the shows, personal branding and the politics of preening for the cameras.

In the Glare of Fashion's Growing Circus, A Double Standard?

Susie Bubble and The Man Repeller join the debate sparked by Suzy Menkes on the circus outside the shows, personal branding and the politics of preening for the cameras.

The Business Of Blogging

The Business of Blogging | The Man Repeller

31 July 2012 • By Vikram Alexei Kansara

31 July 2012 • By Vikram Alexei Kansara

BoF speaks to Leandra Medine a.k.a. The Man Repeller, a blog that is fast-rising in the global fashion blogosphere.

The Business Of Blogging

The Business of Blogging | The Man Repeller

BoF speaks to Leandra Medine a.k.a. The Man Repeller, a blog that is fast-rising in the global fashion blogosphere.