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BoF Professional Exclusive

A New Game Could Be Fashion's Farmville. Will People Pay to Play?

30 September 2019 • By Chavie Lieber

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BoF Professional Exclusive

A New Game Could Be Fashion's Farmville. Will People Pay to Play?

Former Harpers Bazaar UK Editor-in-Chief Lucy Yeomans is behind Drest, a new fashion styling game. She's betting access to Farfetch's selection and sponsored challenges from Gucci will convince users to pay for virtual goods.
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News & Analysis

Lucy Yeomans Exits Porter

28 January 2019 • By Chantal Fernandez

28 January 2019 • By Chantal Fernandez

Change is afoot at Net-a-Porter’s in-house media brand, five years after the launch of the magazine.
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News & Analysis

Lucy Yeomans Exits Porter

Change is afoot at Net-a-Porter’s in-house media brand, five years after the launch of the magazine.
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News Bites

Porter Magazine Partners with Parley for the Oceans

29 May 2018 • By Victoria Berezhna

In a collaboration that merges content, commerce and cause, Porter is dedicating its Summer Escape issue to plastic pollution and joins the AIR pledge to become a plastic-free publication by 2019.

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News Bites

Porter Magazine Partners with Parley for the Oceans

In a collaboration that merges content, commerce and cause, Porter is dedicating its Summer Escape issue to plastic pollution and joins the AIR pledge to become a plastic-free publication by 2019.
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Video

Full Video: Inside Net-a-Porter’s Strategy for ‘Porter’ Magazine

6 February 2014 • By BoF Team

6 February 2014 • By BoF Team

In an exclusive, in-depth video interview with BoF’s Imran Amed, Natalie Massenet, Lucy Yeomans and Tess Macleod Smith discuss the thinking behind Net-a-Porter’s new print magazine, Porter.
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Video

Full Video: Inside Net-a-Porter’s Strategy for ‘Porter’ Magazine

In an exclusive, in-depth video interview with BoF’s Imran Amed, Natalie Massenet, Lucy Yeomans and Tess Macleod Smith discuss the thinking behind Net-a-Porter’s new print magazine, Porter.
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BoF Exclusive

Exclusive Video: Inside Net-a-Porter’s Strategy for ‘Porter’ Magazine

5 February 2014 • By BoF Team

5 February 2014 • By BoF Team

Today, in an exclusive in-depth video interview with BoF’s Imran Amed, Natalie Massenet, Lucy Yeomans and Tess Macleod Smith discuss the thinking behind Net-a-Porter’s new print magazine, Porter.
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BoF Exclusive

Exclusive Video: Inside Net-a-Porter’s Strategy for ‘Porter’ Magazine

Today, in an exclusive in-depth video interview with BoF’s Imran Amed, Natalie Massenet, Lucy Yeomans and Tess Macleod Smith discuss the thinking behind Net-a-Porter’s new print magazine, Porter.
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The Long View

The Long View | Lucy Yeomans Says It's Time to Change the Rules of Fashion Media

17 February 2013 • By Vikram Alexei Kansara

17 February 2013 • By Vikram Alexei Kansara

Net-a-Porter editor-in-chief Lucy Yeomans talks to BoF about her decision to leave Harper's Bazaar, blending commerce and content, her vision for Net-a-Porter's new editorial presence, separation of church and state, the global fashion consumer and building the fashion magazine of the future.
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The Long View

The Long View | Lucy Yeomans Says It's Time to Change the Rules of Fashion Media

Net-a-Porter editor-in-chief Lucy Yeomans talks to BoF about her decision to leave Harper's Bazaar, blending commerce and content, her vision for Net-a-Porter's new editorial presence, separation of church and state, the global fashion consumer and building the fashion magazine of the future.
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Daily Digest

Fashion Star flaws, Yeomans moves to NAP, Brooks resigns, Monogram men, Casely-Hayford

15 March 2012 • By BoF Team

15 March 2012 • By BoF Team

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Daily Digest

Fashion Star flaws, Yeomans moves to NAP, Brooks resigns, Monogram men, Casely-Hayford

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