BoF Exclusive | Hood By Air’s Shayne Oliver Joins Helmut Lang

13 March 2017 • By Lauren Sherman

The designer is working on a special project led by Helmut Lang's new 'editor-in-residence' Isabella Burley. Rumours of Hood by Air’s demise are unfounded, according to a representative of the label.

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Ready-to-Wear Spring 2017

HBA's Creatures of Discomfort

12 September 2016 • By Tim Blanks

Shayne Oliver claimed he had made a conscious decision to broaden the HBA framework, loosen it up a bit. When HBA peaks, it can be stunning. That was last season. This season, not so much.

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Ready-to-Wear - Autumn 2016

Aristocrats and Anarchists Face Off

15 February 2016 • By Tim Blanks

Shayne Oliver takes us on a pilgrimage of extreme deconstructed volume and revolutionary red PVC.

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Ready-to-Wear - Spring 2016

HBA's After School Special

14 September 2015 • By Tim Blanks

There’s always a suggestion of political engagement with Hood By Air, but no longer any frisson.

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Intelligence

The Image-Masters Behind Hood By Air

11 September 2015 • By Robert Cordero

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Intelligence

Will High Fashion’s Love Affair with Streetwear Last?

2 February 2015 • By Rebecca May Johnson

Streetwear-fashion hybrids are on the rise. Fleeting trend or symbol of a more enduring shift?

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Intelligence

Shayne Oliver of Hood By Air on His Design Vision

26 August 2014 • By Emily Segal

BoF brings you an in-depth conversation with Shayne Oliver, founder and creative director of ascendant luxury streetwear label Hood By Air, courtesy of our friends at 032c.

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Intelligence

Streetwear’s New Guard

27 July 2014 • By Jian DeLeon

Influenced by the likes of both Raf Simons and Supreme, a new wave of streetwear brands are blending fashion-forward design, the authenticity of street culture and a luxury-like positioning to build emerging businesses.

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News & Analysis

LVMH Prize Finalists Announced

13 March 2014 • By BoF Team

Twelve talented young designers have been shortlisted for the inaugural LVMH Prize.

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Bubble And Speak

The Logo Strikes Back

17 October 2013 • By Susanna Lau

We are approaching the logo with a new attitude. Rather than being slaves to a brand, we take ownership, argues Susanna Lau, aka Susie Bubble, in a piece for the inaugural print issue of Because magazine.

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