China

News & Analysis

Chinese Retail Sector Set for Coronavirus Hit

23 January 2020 • By Casey Hall

News & Analysis

Chinese Retail Sector Set for Coronavirus Hit

On the eve of the week-long Chinese New Year holiday, China is gripped with fear due to a rapidly advancing epidemic during one of the most important periods on the shopping calendar.

News & Analysis

Burberry Faces Hong Kong Slump

22 January 2020 • By Reuters

22 January 2020 • By Reuters

The British luxury brand saw sales in Hong Kong halve amid anti-government protests, while sales in Europe and mainland China increased.

News & Analysis

Burberry Faces Hong Kong Slump

The British luxury brand saw sales in Hong Kong halve amid anti-government protests, while sales in Europe and mainland China increased.

BoF Professional Exclusive

China and the US Signed a Trade Truce. Who Now Benefits?

16 January 2020 • By Casey Hall and Zoe Suen

BoF Professional Exclusive

China and the US Signed a Trade Truce. Who Now Benefits?

Yesterday's deal doesn’t signal an end to the trade conflict. While some fashion players will get a reprieve from tariffs, others will not be so lucky.

The Year Ahead: It's Time to Look Beyond China

2 January 2020 • By BoF Team and McKinsey & Company

2 January 2020 • By BoF Team and McKinsey & Company

As some successful players become over-reliant on China and others struggle, companies should consider spreading their risk by expanding to other high-growth geographies.

The Year Ahead: It's Time to Look Beyond China

As some successful players become over-reliant on China and others struggle, companies should consider spreading their risk by expanding to other high-growth geographies.

BoF Professional Exclusive

This Decade in China: Part One

12 December 2019 • By Zoe Suen

BoF Professional Exclusive

This Decade in China: Part One

BoF looks back at the trends that have shaped China’s fashion, beauty, luxury and retail landscape over the past ten years, from the rise of WeChat to a series of cultural missteps by Western labels.

Case Study: How Dior Plugged Into Digital China

9 December 2019 • By Casey Hall

Case Study: How Dior Plugged Into Digital China

In our latest in-depth case study, BoF examines Christian Dior's strategy to plug into China's digital ecosystem and win the attention of young Chinese consumers, one of the most in-demand consumer groups for luxury brands today.

How to Win China’s Future Cities

5 December 2019 • By Zoe Suen

How to Win China’s Future Cities

At BoF’s annual VOICES gathering, Fosun Fashion Group Chairman Joann Cheng urged global brands to look beyond China’s usual urban markets.

BoF Professional Exclusive

Brands Press Play on China's Streaming Opportunity

28 November 2019 • By Casey Hall and Zoe Suen

BoF Professional Exclusive

Brands Press Play on China's Streaming Opportunity

Competition among China’s television streaming services is driving a content war, with local celebrities in the front line and global brands wondering how to leverage iQiyi, Tencent Video and Youku.

News & Analysis

Amazon Will Reportedly Sell On China's Pinduoduo Marketplace

24 November 2019 • By Reuters

24 November 2019 • By Reuters

Amazon is now evolving its China strategy after shutterng its own online store in the country in July.

News & Analysis

Amazon Will Reportedly Sell On China's Pinduoduo Marketplace

Amazon is now evolving its China strategy after shutterng its own online store in the country in July.

Getting to Grips with China’s Streetwear Market

22 November 2019 • By Sarah Kent

Getting to Grips with China’s Streetwear Market

The founder of Chinese media, e-commerce and event platform Yoho! breaks down China’s fast-changing youth culture.