Consumer Spending

BoF Professional Exclusive

Luxury Brands Are Neglecting Some of Their Most Important Customers. Why?

6 August 2020 • By Casey Hall

BoF Professional Exclusive

Luxury Brands Are Neglecting Some of Their Most Important Customers. Why?

Chinese men account for almost a third of all mainland luxury sales yet brands continue to invest disproportionately in marketing to Chinese women. And when brands do target male consumers the focus is often wrong.

News & Analysis

Amazon Launches in Sweden Amid Online Shopping Wave

4 August 2020 • By Bloomberg

4 August 2020 • By Bloomberg

The move follows after the e-commerce giant reported record profits last week and projected third-quarter revenue of up to $93 billion.

News & Analysis

Amazon Launches in Sweden Amid Online Shopping Wave

The move follows after the e-commerce giant reported record profits last week and projected third-quarter revenue of up to $93 billion.

BoF Professional Exclusive

Japan’s ‘Everything App’ Is a Big Opportunity for Fashion Brands

29 July 2020 • By Sam Gaskin

BoF Professional Exclusive

Japan’s ‘Everything App’ Is a Big Opportunity for Fashion Brands

Line is inextricably woven into the lives of Japanese consumers but fashion brands have not yet fully leveraged the app. Here’s how to use it to get more out of Japan’s $79 billion fashion market.

News & Analysis

Europe's Retail Sector Struggles as Shoppers Stay Close to Home

27 July 2020 • By Reuters

27 July 2020 • By Reuters

Consumers are heading out to shops in residential areas, with 46 percent aiming to shop more locally in the long term than they did before the pandemic.

News & Analysis

Europe's Retail Sector Struggles as Shoppers Stay Close to Home

Consumers are heading out to shops in residential areas, with 46 percent aiming to shop more locally in the long term than they did before the pandemic.

News & Analysis

UK Retail Spending Rebounds to Near Pre-Lockdown Levels

24 July 2020 • By Reuters

24 July 2020 • By Reuters

A 70 percent surge in clothing and footwear sales reversed much of their slump in recent months, though the sector remains one of the worst hit.

News & Analysis

UK Retail Spending Rebounds to Near Pre-Lockdown Levels

A 70 percent surge in clothing and footwear sales reversed much of their slump in recent months, though the sector remains one of the worst hit.

BoF Professional Exclusive

Can Anything Shake Consumers’ Addiction to Fast Fashion?

22 July 2020 • By Rachel Deeley and Aminah Khan

BoF Professional Exclusive

Can Anything Shake Consumers’ Addiction to Fast Fashion?

Low-cost, high-volume fashion has come under fire for its environmental impact and unethical manufacturing practices. And yet, its cheap-chic combination remains compelling to both shoppers and investors.

BoF Professional Exclusive

#BoFLIVE: The State of Retail from China to the US

16 July 2020 • By BoF Team

16 July 2020 • By BoF Team

BoF unpacks what the store of the future will look like in a post-pandemic climate and whether retailers can bounce back from the tremendous financial losses caused by the virus outbreak.

BoF Professional Exclusive

#BoFLIVE: The State of Retail from China to the US

BoF unpacks what the store of the future will look like in a post-pandemic climate and whether retailers can bounce back from the tremendous financial losses caused by the virus outbreak.

BoF Professional Exclusive

Using Famous Faces to Impress Chinese Consumers Just Got Trickier

2 July 2020 • By Casey Hall

BoF Professional Exclusive

Using Famous Faces to Impress Chinese Consumers Just Got Trickier

Marketing to Chinese consumers in a time of crisis means that brands with tighter budgets need to consider new ways of leveraging Chinese influencers and celebrities.

News & Analysis

Kohl's CEO Says the Pandemic Is Transforming Its Stores

23 June 2020 • By Bloomberg

23 June 2020 • By Bloomberg

The department store chain is making greater use of protective gear and curbside pickups as it prepares for a business cycle that’s significantly different from previous years.

News & Analysis

Kohl's CEO Says the Pandemic Is Transforming Its Stores

The department store chain is making greater use of protective gear and curbside pickups as it prepares for a business cycle that’s significantly different from previous years.

A ‘Second Wave’ of Covid-19 Hit China. Will It Dent Consumer Confidence?

23 June 2020 • By Casey Hall

A ‘Second Wave’ of Covid-19 Hit China. Will It Dent Consumer Confidence?

A new outbreak in Beijing is bad news for China’s recovery but how serious is it for retail in the capital and for brands reliant on the broader national market?