Coronavirus

BoF Professional Exclusive

Fashion PR’s New Reality

30 March 2020 • By Alexandra Mondalek

BoF Professional Exclusive

Fashion PR’s New Reality

As clients cut budgets, the public relations firms that serve them are considering everything from reduced fees, salary cuts and layoffs to pivoting services and joining forces in order to stay afloat.

BoF Professional Exclusive

Want to Make Masks for Healthcare Workers? Here’s What You Need to Know

30 March 2020 • By Amy Odell

BoF Professional Exclusive

Want to Make Masks for Healthcare Workers? Here’s What You Need to Know

A growing number of apparel makers are attempting to manufacture protective gear in the fight against coronavirus. While the items are easy to sew, the process isn't simple.

News & Analysis

Chanel to Produce Surgical Masks for France

29 March 2020 • By Reuters

29 March 2020 • By Reuters

The Parisian house, which had temporarily closed production sites in France, Italy and Switzerland due to coronavirus, said it would start manufacturing protective gear once prototypes were approved.

News & Analysis

Chanel to Produce Surgical Masks for France

The Parisian house, which had temporarily closed production sites in France, Italy and Switzerland due to coronavirus, said it would start manufacturing protective gear once prototypes were approved.

BoF Professional Exclusive

Will the Pandemic Reset Fashion's Seasonal Schedule?

29 March 2020 • By BoF Team

BoF Professional Exclusive

Will the Pandemic Reset Fashion's Seasonal Schedule?

This week, everyone will be talking about how businesses are thinking about e-commerce disruptions and layoffs, H&M's results and Covid-19's effect on retail schedules. Get your BoF Professional Cheat Sheet.

The BoF Podcast: Li Edelkoort Says the Coronavirus Is a Representation of our Conscience

27 March 2020 • By BoF Team

27 March 2020 • By BoF Team

In the latest special edition of the BoF Podcast, the Dutch trend forecaster says that the coronavirus pandemic is bringing to light what is wrong with society, teaching us to slow down and to change our ways.

The BoF Podcast: Li Edelkoort Says the Coronavirus Is a Representation of our Conscience

In the latest special edition of the BoF Podcast, the Dutch trend forecaster says that the coronavirus pandemic is bringing to light what is wrong with society, teaching us to slow down and to change our ways.

News & Analysis

Next Shutters E-Commerce Indefinitely Due to Coronavirus

27 March 2020 • By Reuters

27 March 2020 • By Reuters

The British retailer previously said it could feasibly sustain a hit of more than £1 billion ($1.2 billion), or 25 percent of annual sales.

News & Analysis

Next Shutters E-Commerce Indefinitely Due to Coronavirus

The British retailer previously said it could feasibly sustain a hit of more than £1 billion ($1.2 billion), or 25 percent of annual sales.

From The BoF Community

Could Coronavirus Spark a Sustainable Fashion Awakening?

27 March 2020 • By Bandana Tewari

From The BoF Community

Could Coronavirus Spark a Sustainable Fashion Awakening?

Lockdown teaches us that beyond our basic needs for clean air and water, wholesome food and the company of loved ones, so much of our everyday consumption is excessive and greedy, writes Bandana Tewari.

BoF Professional Exclusive

To Launch Or Not to Launch? For New Direct-to-Consumer Brands, That Is the Big Question.

27 March 2020 • By Chavie Lieber

BoF Professional Exclusive

To Launch Or Not to Launch? For New Direct-to-Consumer Brands, That Is the Big Question.

As the coronavirus pandemic cripples businesses big and small, start-ups are faced with a dilemma. Does it make sense to launch a new product in a tough environment or wait — and rack up expenses?

News & Analysis

What Fashion Brands Need to Know About the Stimulus Package

27 March 2020 • By Cathaleen Chen

27 March 2020 • By Cathaleen Chen

The $2 trillion relief bill will provide cash assistance to millions of individual Americans, as well as entrepreneurs whose businesses are paralysed by the ongoing coronavirus pandemic.

News & Analysis

What Fashion Brands Need to Know About the Stimulus Package

The $2 trillion relief bill will provide cash assistance to millions of individual Americans, as well as entrepreneurs whose businesses are paralysed by the ongoing coronavirus pandemic.

BoF Professional Exclusive

Which Retailers Have Been Hit Hardest by the Covid-19 Crash?

27 March 2020 • By Cathaleen Chen

BoF Professional Exclusive

Which Retailers Have Been Hit Hardest by the Covid-19 Crash?

Without a reliable revenue stream, retailers with ample cash on hand are better positioned to weather the storm, analysts say. But some categories are faring better than others, like sportswear and heritage luxury.