Data

BoF Professional Exclusive

5 Tech Tools That Should Be on Every Fashion Executive’s Radar

5 October 2020 • By Cathaleen Chen

BoF Professional Exclusive

5 Tech Tools That Should Be on Every Fashion Executive’s Radar

From dark stores to live shopping, BoF outlines the essential innovations every brand should consider in the pandemic-era retail landscape.

BoF Professional Exclusive

The Key Metrics Fashion CEOs Are Watching Now

8 September 2020 • By Robert Williams

BoF Professional Exclusive

The Key Metrics Fashion CEOs Are Watching Now

What you measure is what you get. In a highly unpredictable post-Covid fashion market, business leaders need the right metrics to track the strength of their brands and make informed decisions quickly, mobilise teams and craft a narrative for investors.

BoF Professional Exclusive

China’s Latest Marketing Buzzword Actually Matters. Here’s How to Use It.

16 July 2020 • By Zoe Suen

BoF Professional Exclusive

China’s Latest Marketing Buzzword Actually Matters. Here’s How to Use It.

Private traffic channels have boosted sales for homegrown brands, but many international players have yet to take the plunge. Here’s what they can learn from the locals.

News & Analysis

Macy's Discloses Data Breach

19 November 2019 • By Bloomberg

19 November 2019 • By Bloomberg

The company reported a slump in sales after confirming customers were exposed to a data hack last month.

News & Analysis

Macy's Discloses Data Breach

The company reported a slump in sales after confirming customers were exposed to a data hack last month.

BoF Professional Exclusive

Fashion Media Is Addicted to Data

14 May 2019 • By Amy Odell

BoF Professional Exclusive

Fashion Media Is Addicted to Data

At many magazine publishers, data has become more important than the content itself, argues Amy Odell.

News & Analysis

H&M Hires Cambridge Analytica Whistleblower Christopher Wylie

30 January 2019 • By Bloomberg

30 January 2019 • By Bloomberg

Wylie has signed a consultancy contract to help H&M get better data insights on customers, products and markets.

News & Analysis

H&M Hires Cambridge Analytica Whistleblower Christopher Wylie

Wylie has signed a consultancy contract to help H&M get better data insights on customers, products and markets.

Op-Ed | What Fashion Must Learn from Apple’s $1 Trillion Milestone

18 August 2018 • By John Thorbeck

18 August 2018 • By John Thorbeck

Fashion’s future is a long going out of business sale, unless it turns itself upside down, argues John Thorbeck.

Op-Ed | What Fashion Must Learn from Apple’s $1 Trillion Milestone

Fashion’s future is a long going out of business sale, unless it turns itself upside down, argues John Thorbeck.

News & Analysis

Macy's Says Hackers Accessed Online Customers' Credit Card Data

10 July 2018 • By Bloomberg

10 July 2018 • By Bloomberg

Macy’s contacted customers that may have been impacted by the breach and said it was offering consumer protection services to them at no cost.

News & Analysis

Macy's Says Hackers Accessed Online Customers' Credit Card Data

Macy’s contacted customers that may have been impacted by the breach and said it was offering consumer protection services to them at no cost.

Bits & Bytes | Venture Capitalists Bet on Shoe Start-Ups, JD.com Invests in Luxury Retailer

10 July 2018 • By Kristina Ezhova

10 July 2018 • By Kristina Ezhova

This week, venture investors put a premium on shoe start-ups, while JD.com builds up its presence in the luxury retail sector with an investment in Chinese luxury retailer Secoo.

Bits & Bytes | Venture Capitalists Bet on Shoe Start-Ups, JD.com Invests in Luxury Retailer

This week, venture investors put a premium on shoe start-ups, while JD.com builds up its presence in the luxury retail sector with an investment in Chinese luxury retailer Secoo.

News & Analysis

Hudson's Bay Shares Drop After Security Breach

2 April 2018 • By Bloomberg

2 April 2018 • By Bloomberg

The Canadian department store operator reported security breaches at some of its Saks Fifth Avenue, Saks Off 5th and Lord & Taylor stores on Sunday.

News & Analysis

Hudson's Bay Shares Drop After Security Breach

The Canadian department store operator reported security breaches at some of its Saks Fifth Avenue, Saks Off 5th and Lord & Taylor stores on Sunday.