Direct to Consumer

Op-Ed | Fashion Needs a New Business Model. Speed Is the Answer.

15 April 2019 • By John Thorbeck

Op-Ed | Fashion Needs a New Business Model. Speed Is the Answer.

Fashion businesses need to move faster to remain competitive. But speeding up means more than chasing trends – brands must realign their entire supply chain to create both market and social value.

News & Analysis

New York’s Fashion and Beauty Startup Scene Is Having a Moment

4 April 2019 • By Bloomberg

4 April 2019 • By Bloomberg

Investors like the new breed of fashion companies that have an Instagram-fuelled intimate relationship with their customers.

News & Analysis

New York’s Fashion and Beauty Startup Scene Is Having a Moment

Investors like the new breed of fashion companies that have an Instagram-fuelled intimate relationship with their customers.

News & Analysis

Glossier Raises $100 million After Sales Double

19 March 2019 • By Reuters

19 March 2019 • By Reuters

The millennial-favorite cosmetics company doubled sales last year and is now valued at $1.2 billion, reports say.

News & Analysis

Glossier Raises $100 million After Sales Double

The millennial-favorite cosmetics company doubled sales last year and is now valued at $1.2 billion, reports say.

Runway Hairstylist Josh Wood Receives Investment From Glossier and Farfetch Backer

9 March 2019 • By Rachel Deeley

9 March 2019 • By Rachel Deeley

The London-based hair colourist will use the new $6.5 million funding to scale the e-commerce model of his eponymous brand.

Runway Hairstylist Josh Wood Receives Investment From Glossier and Farfetch Backer

The London-based hair colourist will use the new $6.5 million funding to scale the e-commerce model of his eponymous brand.

How Vans Keeps Its Cool

26 February 2019 • By Cathaleen Chen

How Vans Keeps Its Cool

The skate shoe brand is 15 years into a sales boom and competes head to head with Nike and Adidas. Now parent company, VF Corp., is betting the same formula can help it transform from a collection of musty department-store labels into a retail empire.

News & Analysis

The Designer Behind Balenciaga’s Triple S Launches New Line

14 February 2019 • By Chantal Fernandez

News & Analysis

The Designer Behind Balenciaga’s Triple S Launches New Line

David Tourniaire-Beauciel wants to mix European design with athletic technology and appeal to a comfort-driven consumer looking for an alternative to luxury sneakers.

News & Analysis

Millennial Loyalty Isn’t Enough: These Brands Want Their Love

4 February 2019 • By Bloomberg

4 February 2019 • By Bloomberg

With the shifting landscape comes a new generation of brands that want consumers to feel that kinship — even love — takes precedence over selling product.

News & Analysis

Millennial Loyalty Isn’t Enough: These Brands Want Their Love

With the shifting landscape comes a new generation of brands that want consumers to feel that kinship — even love — takes precedence over selling product.

Introducing BoF's New Course: ‘Build a Direct-to-Consumer Brand’ with Jen Rubio

10 December 2018 • By BoF Team

Introducing BoF's New Course: ‘Build a Direct-to-Consumer Brand’ with Jen Rubio

The co-founder of Away, the premium travel brand that surpassed $12 million in sales in its first year, shares her insights and strategies for launching a direct-to-consumer business.

BoF Professional Exclusive

Shakeup Spells Trouble at J.Crew

18 November 2018 • By Brian Baskin

BoF Professional Exclusive

Shakeup Spells Trouble at J.Crew

This week, everyone will be talking about the abrupt departure of J.Crew's CEO, Black Friday's shopping frenzy and growing pessimism about mass retailers on Wall Street. Read our BoF Professional Cheat Sheet.

The Renegade Eyewear Brand Breaking All the Rules

16 November 2018 • By Zoe Suen

The Renegade Eyewear Brand Breaking All the Rules

Despite avoiding advertising, influencers and discount deals, British direct-to-consumer eyewear brand Cubitts has opened seven stores in five years and is in it for the long haul.