Streetwear

Streetwear Took Over the Fashion Industry. Now What?

6 November 2019 • By Zoe Suen

Hoodies, sneakers and graphic T-shirts may have peaked as high fashion trends, but the movement’s wider influence is far from over.

BoF Professional Exclusive

Streetwear Took Over the Fashion Industry. Now What?

Supreme Lands in San Francisco, Amid Clash of Counterculture and Capitalism

24 October 2019 • By Chantal Fernandez

The billion-dollar streetwear label, which has thus far managed its own tension between counterculture roots and private equity-fueled growth, will need to appeal to both the cred-conscious local skater community and the city’s wealthy ‘tech bros’ to succeed.

BoF Professional Exclusive

Supreme Lands in San Francisco, Amid Clash of Counterculture and Capitalism

LVMH Invests in a Gen Z Streetwear Brand

10 October 2019 • By Rachel Strugatz

Madhappy was founded by four men in their early 20s in 2017 as a streetwear-meets-athleisure label. It now counts luxury’s biggest player as one of its backers.

BoF Professional Exclusive

LVMH Invests in a Gen Z Streetwear Brand

What’s Off-White Without Virgil?

27 September 2019 • By Chantal Fernandez

Creative director Virgil Abloh’s hiatus comes at a turning point for his brand, which may need a degree of reinvention when he returns.

BoF Professional Exclusive

What’s Off-White Without Virgil?

The hip-hop generation has arrived in luxury fashion. Here, haute street wear’s next generation of innovators and inspirations.

After Kanye, After Virgil, After Heron

11 September 2019 • By The New York Times

The hip-hop generation has arrived in luxury fashion. Here, haute street wear’s next generation of innovators and inspirations.

After Kanye, After Virgil, After Heron

The event underscores the fast-growing status of sneakers as collectibles able to command tens of thousands of dollars.

Stadium Goods and Sotheby's Team up for First-Ever Sneaker Auction

11 July 2019 • By Reuters

The event underscores the fast-growing status of sneakers as collectibles able to command tens of thousands of dollars.

Stadium Goods and Sotheby's Team up for First-Ever Sneaker Auction

In StockX’s Crystal Ball: The Future of the Sneaker Market

28 June 2019 • By BoF Team

This week, StockX became the world’s first billion-dollar sneaker reseller. BoF looks into the crystal ball of the company’s transactions data to unearth five trends on the direction of the fast-growing market for sneakers.

BoF Professional Exclusive

In StockX’s Crystal Ball: The Future of the Sneaker Market

Heron Preston Seeks Evolution on the Paris Runway

18 June 2019 • By Chantal Fernandez

The designer is pushing beyond the streetwear category in fashion’s capital without losing his focus on sustainability. First up: A collaboration with vintage remixer Sami Miró.

The designer is pushing beyond the streetwear category in fashion’s capital without losing his focus on sustainability. First up: A collaboration with vintage remixer Sami Miró.

Heron Preston Seeks Evolution on the Paris Runway