Technology

Investors Bet Big on Shopping App From Stitch Fix Alum

22 October 2019 • By Cathaleen Chen

22 October 2019 • By Cathaleen Chen

Julie Bornstein's mysterious new e-commerce platform wants to connect consumers with a personalised offering of brands. Will she succeed where others have failed?

Investors Bet Big on Shopping App From Stitch Fix Alum

Julie Bornstein's mysterious new e-commerce platform wants to connect consumers with a personalised offering of brands. Will she succeed where others have failed?

News & Analysis

Instagram Introduces Threads, Taking on Snapchat Messaging

4 October 2019 • By Bloomberg

4 October 2019 • By Bloomberg

The application will allow users to stay in close contact with a small circle of people, automatically sharing videos and statuses with them.

News & Analysis

Instagram Introduces Threads, Taking on Snapchat Messaging

The application will allow users to stay in close contact with a small circle of people, automatically sharing videos and statuses with them.

Sponsored Feature

Engaging the ‘Evolved’ Consumer

4 October 2019 • By BoF Team

Sponsored Feature

Engaging the ‘Evolved’ Consumer

Facebook’s global head of luxury shares how consumer behaviour is evolving on its platforms and why both the tech giant and the fashion and luxury businesses must embrace transparency to engage the new generation.

BoF Professional Exclusive

A New Game Could Be Fashion's Farmville. Will People Pay to Play?

30 September 2019 • By Chavie Lieber

BoF Professional Exclusive

A New Game Could Be Fashion's Farmville. Will People Pay to Play?

Former Harpers Bazaar UK Editor-in-Chief Lucy Yeomans is behind Drest, a new fashion styling game. She's betting access to Farfetch's selection and sponsored challenges from Gucci will convince users to pay for virtual goods.

News & Analysis

EBay CEO Steps Down Amid Ongoing Operating Review

25 September 2019 • By Bloomberg

25 September 2019 • By Bloomberg

Devin Wenig took over in 2015 and made bold promises of returning the marketplace to prominence, but the results have been slow going.

News & Analysis

EBay CEO Steps Down Amid Ongoing Operating Review

Devin Wenig took over in 2015 and made bold promises of returning the marketplace to prominence, but the results have been slow going.

BoF Professional Exclusive

The New Ways Retailers Are Watching You Shop

24 September 2019 • By Chavie Lieber

BoF Professional Exclusive

The New Ways Retailers Are Watching You Shop

Retailers are using cameras and smartphones to track customers' every move. But is the data pulled from this technology worth the privacy backlash?

News & Analysis

Alibaba Leads Investment in Taiwanese Augmented Reality Start-Up

19 September 2019 • By Bloomberg

19 September 2019 • By Bloomberg

Alibaba will use Perfect Corp’s virtual try-on technology when selling products like lipstick and eyeliner on its Taobao and Tmall online shopping platforms.

News & Analysis

Alibaba Leads Investment in Taiwanese Augmented Reality Start-Up

Alibaba will use Perfect Corp’s virtual try-on technology when selling products like lipstick and eyeliner on its Taobao and Tmall online shopping platforms.

BoF Professional Exclusive

Instagram Does Matter in China. Here's How Brands Can Use It.

19 September 2019 • By Zoe Suen and Casey Hall

BoF Professional Exclusive

Instagram Does Matter in China. Here's How Brands Can Use It.

The app may be blocked, but it can still boost a brand’s presence in the mainland.

BoF Professional Exclusive

Why Start-Ups Keep Trying to Invent the Closet From Clueless

30 August 2019 • By Chavie Lieber

BoF Professional Exclusive

Why Start-Ups Keep Trying to Invent the Closet From Clueless

EditorialistYX, the latest product that promises a digital closet, is betting that personalisation is the future of e-commerce.

BoF Professional Exclusive

Snapchat Is Back in Fashion

19 August 2019 • By Chavie Lieber

BoF Professional Exclusive

Snapchat Is Back in Fashion

Many brands fled Snapchat for greener pastures on Facebook and Instagram. But those that stuck around have found Snapchat is a winning platform to reach Gen Z.