Westfield
World Trade Center Mall Has a Plan to Get You to Stick Around
With visitors only spending an average of about half an hour at the mall, its operator plans remain relevant with more food choices, seating, pop-up shops, health and wellness options and entertainment.
BoF West Reveals How Entrepreneurship Is Changing Fashion
At BoF's second annual West Coast summit, Serena Williams, Elizabeth Banks and industry leaders from fashion, wellness and technology broke down how they are rewriting traditional business models.
Retail Innovators: Colette’s Sarah Andelman on Product Curation
Sarah Andelman, co-founder of world-leading concept store Colette, gained global renown for her product selection and staging. Here, she discusses curation in a digital age as BoF explores the evolution of retail — in partnership with Unibail-Rodamco-Westfield.
Retail Innovators: Colette’s Sarah Andelman on Product Curation
Sarah Andelman, co-founder of world-leading concept store Colette, gained global renown for her product selection and staging. Here, she discusses curation in a digital age as BoF explores the evolution of retail — in partnership with Unibail-Rodamco-Westfield.
Nike, Adidas and Uniqlo Face Off at the US Open
This week, everyone will be talking about what Serena Williams and Roger Federer are wearing on and off the court at the US Open, the health of shopping malls and the stores inside them. Read our BoF Professional Cheat Sheet.
Retail Innovators: Rachel Shechtman
In a new series, BoF explores the evolution of retail in partnership with Unibail-Rodamco-Westfield. First up: Rachel Shechtman, the founder of Story and brand experience officer at Macy’s, discusses how companies should approach building experiences in retail.
Retail Innovators: Rachel Shechtman
In a new series, BoF explores the evolution of retail in partnership with Unibail-Rodamco-Westfield. First up: Rachel Shechtman, the founder of Story and brand experience officer at Macy’s, discusses how companies should approach building experiences in retail.