The Business of Fashion
Agenda-setting intelligence, analysis and advice for the global fashion community.
Agenda-setting intelligence, analysis and advice for the global fashion community.
"Pinterest Valuation at $11 Billion After New Round of Fund-Raising" (The New York Times)
"Less than a year after being valued at $5 billion, Pinterest has joined the 11-digit valuation start-up club."
"Are "Smart" Clothes the Wearables of the Future?" (Re/Code)
"While much of the tech media have been feverishly reporting on wristbands and smartwatches over the past few years, some companies in this space have been more focused on getting sensors into the items we already put on everyday."
"Salerooms Raise Digital Stakes in Search for Growth" (The Financial Times)
"Traditional luxury companies including the big auction houses, have lagged behind the likes of Amazon because they were focused for a long time on China, their greatest source of growth in recent years."
"Glamour's the Next Women's Magazine to Get Into E-Commerce" (Racked)
"The e-commerce program will begin in the US and UK first and then branch out to all of Glamour's international markets."
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"Wearable Drones Invade SXSW as Fashion Meets Technology" (Bloomberg)
"As electronic components become smaller and manufacturing gets cheaper, sci-fi fashion is inching closer to reality."
"Tag Heuer to Unveil Smartwatch at Baselworld" (Reuters)
"Tag Heuer plans to unveil a smartwatch on Thursday among a wave of partnerships expected at the world's biggest watch fair this week as luxury watchmakers fight back against Apple."
The app, owned by TikTok parent company ByteDance, has been promising to help emerging US labels get started selling in China at the same time that TikTok stares down a ban by the US for its ties to China.
Zero10 offers digital solutions through AR mirrors, leveraged in-store and in window displays, to brands like Tommy Hilfiger and Coach. Co-founder and CEO George Yashin discusses the latest advancements in AR and how fashion companies can leverage the technology to boost consumer experiences via retail touchpoints and brand experiences.
Four years ago, when the Trump administration threatened to ban TikTok in the US, its Chinese parent company ByteDance Ltd. worked out a preliminary deal to sell the short video app’s business. Not this time.
Brands are using them for design tasks, in their marketing, on their e-commerce sites and in augmented-reality experiences such as virtual try-on, with more applications still emerging.