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Bits & Bytes | Apple's Fashion Hires, Who What Wear Funding, 'Uber for Models'

Bits and Bytes is a weekly roundup of the most important news in the fast evolving fashion-tech space.
Angela Ahrendts, SVP of retail and online sales at Apple | Source: Flickr
By
  • Kate Abnett

"Why Has Apple Been Poaching Fashion Execs?" (The Business of Fashion)
"Before the launch of Apple's Watch, the company made a slew of fashion and luxury hires. But the moves at the notoriously secretive Apple are about more than wearable tech."

"Who What Wear Closes $8 Million Series B From Amazon, Others" (TechCrunch)
"Who What Wear, the shoppable fashion site with 3.8 million uniques, has today announced the close of an $8 million Series B round with participation from Amazon and Bertelsmann Digital Media Investments."

"Will 'Uber for Models' Disrupt the Industry?" (The Business of Fashion)
"New apps like Swipecast connect models eager to maximise their income with clients who want a cheaper and easier alternative to traditional agencies. But will they really change the game?"

"A Facebook for Watch Geeks" (The New York Times)
"Together, Mr. Rose and Mr. Clymer intend to push Hodinkee beyond its blog origins to become a one-stop destination and social network for watch geeks."

"Will Luxury Smartwatches Work?" (The Business of Fashion)
"Several luxury watchmakers have jumped on the wearable tech bandwagon."

"StyleLounge, The European Metasearch Engine For Clothing And Lifestyle Products, Raises €2.3M" (TechCrunch)
"Germany's StyleLounge, which operates a metasearch engine for clothing and lifestyle products, has raised a Series A round of funding."

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