The Business of Fashion
Agenda-setting intelligence, analysis and advice for the global fashion community.
Agenda-setting intelligence, analysis and advice for the global fashion community.
"Buy Buy Buy: Why All of Your Favorite Social Networks Want You to Shop Now" (Mashable)
"On Tuesday, Pinterest and Instagram both announced plans to introduce 'Buy It' and 'Shop Now' buttons, respectively, with the promise of convincing their millions and millions of users to shift from browsing to shopping on the social networks."
"Here's How Lucky's E-Commerce Site is Doing" (Racked)
"Now that Lucky is no longer a monthly magazine and is down to a quarterly publication, the pressure must be on for the magazine's e-commerce venture."
"In Wake of Alibaba Lawsuit, Luxury Fashion Startup Xiu Raises $30M Funding" (Tech in Asia)
"Xiu.com, an ecommerce retailer for high-end fashion products in China, today announced it has completed a US$30 million series C round of funding."
"Frederic Court Forms European, Fashion-Focused Venture Firm" (Reuters)
"Frederic Court, one of Europe's standout early-stage investors in recent years, has formed a venture capital firm to invest in digital fashion brands and enabling technologies."
"Softbank Invests $1B in South Korean Online Retailer Coupang" (Associated Press)
"South Korean online shopping site Coupang has secured a $1 billion investment from Japanese Internet company Softbank Corp."
Zero10 offers digital solutions through AR mirrors, leveraged in-store and in window displays, to brands like Tommy Hilfiger and Coach. Co-founder and CEO George Yashin discusses the latest advancements in AR and how fashion companies can leverage the technology to boost consumer experiences via retail touchpoints and brand experiences.
Four years ago, when the Trump administration threatened to ban TikTok in the US, its Chinese parent company ByteDance Ltd. worked out a preliminary deal to sell the short video app’s business. Not this time.
Brands are using them for design tasks, in their marketing, on their e-commerce sites and in augmented-reality experiences such as virtual try-on, with more applications still emerging.
Brands including LVMH’s Fred, TAG Heuer and Prada, whose lab-grown diamond supplier Snow speaks for the first time, have all unveiled products with man-made stones as they look to technology for new creative possibilities.