The Business of Fashion
Agenda-setting intelligence, analysis and advice for the global fashion community.
Agenda-setting intelligence, analysis and advice for the global fashion community.
Walmart, Microsoft in Partnership to Use Cloud Tech (US News)
"The agreement will leverage the full range of Microsoft's cloud solutions to make shopping faster and easier for customers. Walmart is doubling down on its e-commerce presence to better compete with Amazon. Through the partnership, Walmart plans to defend itself from Amazon's retail ambitions and expertise in data, and boost its online presence."
How E-Commerce Is Transforming Rural China (The New Yorker)
"There are still hundreds of millions of Chinese whose lives have yet to migrate online. At a time when the Chinese government has instituted infrastructure programs to develop these regions, companies like JD are providing a market-driven counterpart."
Farfetch Acquires CuriosityChina to Expand Its Social Media Efforts on the Mainland (TechCrunch)
"It's acquiring CuriosityChina, a marketing firm that specialises in leveraging social media — specifically, WeChat — to target users and sell goods. This will now give them the option also to use the API to run campaigns in China."
Is 3D Body Scanning the Future of Fashion? (Verdict)
"While Selfridges and Bloomingdale's introduced 3D body scanning booths in 2011, 3D body scanning technology is still relatively new. However, purely online retailers are the driving force of technology because they provide a solution to the massive problem caused by returns."
The algorithms TikTok relies on for its operations are deemed core to ByteDance overall operations, which would make a sale of the app with algorithms highly unlikely.
The app, owned by TikTok parent company ByteDance, has been promising to help emerging US labels get started selling in China at the same time that TikTok stares down a ban by the US for its ties to China.
Zero10 offers digital solutions through AR mirrors, leveraged in-store and in window displays, to brands like Tommy Hilfiger and Coach. Co-founder and CEO George Yashin discusses the latest advancements in AR and how fashion companies can leverage the technology to boost consumer experiences via retail touchpoints and brand experiences.
Four years ago, when the Trump administration threatened to ban TikTok in the US, its Chinese parent company ByteDance Ltd. worked out a preliminary deal to sell the short video app’s business. Not this time.