The Business of Fashion
Agenda-setting intelligence, analysis and advice for the global fashion community.
Agenda-setting intelligence, analysis and advice for the global fashion community.
FRANKFURT, Germany — German e-commerce investor Rocket Internet's investors need to buy into its five to 10 year plans rather than focus on short term market fluctuations, its founder Oliver Samwer told a German newspaper.
Europe's top Internet group has faced increasing concerns from investors about the scale of losses at its start-ups ranging from online fashion to food delivery, as well as delays to planned listings due to volatile markets.
The stock has tumbled in recent weeks following a cut in the valuation of its fashion e-commerce sites to €1 billion ($1.1 billion) in late April, a third of the figure put on the business when it last raised funds in August.
Rocket shares were trading at €20.06 at 08.49 GMT on Monday, down from a year high of €46.65 on May 4 last year.
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Asked why Rocket had to raise capital so quickly for Global Fashion Group (GFG), which groups sites in six emerging markets, Oliver Samwer told Sueddeutsche Zeitung in an interview published on Monday that business was tough in some countries, like India, and liquidity needs possibly evaluated wrongly.
By: Alexander Huebner and Tina Bellon; Editor: Alexander Smith.
At The Business of Fashion’s Professional Summit in New York last week, Sona Abaryan, partner and global retail and luxury sector lead at tech-enabled data science firm Ekimetrics, shared how businesses can more effectively leverage AI-driven insights on consumer behaviour to achieve a customer-centric strategic approach.
From customer loyalty types to its pillars of personalisation, SAP Emarsys customer engagement provides more than 1,500 companies with personalised marketing campaigns via AI-powered analytics, including Puma, Aldo and Reformation. BoF learns more.
Before fashion businesses can put artificial intelligence to work or target the right shoppers online, they need good data and a deep understanding of who their customers are and what they want. This case study offers a guide for brands that want to truly know their customer, allowing them to make smarter decisions that serve shoppers and drive results.
The US House of Representatives approved a bill that could ultimately lead to a ban of the app, but its path forward remains far from certain.