The Business of Fashion
Agenda-setting intelligence, analysis and advice for the global fashion community.
Agenda-setting intelligence, analysis and advice for the global fashion community.
SAN FRANCISCO, United States — Twitter Inc. Chief Executive Officer Dick Costolo said the online service for 140-character messages is increasingly being used to track personal health with wearable computing gadgets such as Nike Inc.'s fitness devices.
“People are readily tweeting things out from wearable devices” Costolo said today at the National Venture Capital Association’s annual conference in San Francisco. “There’s a huge opportunity in the health-care space.”
Twitter is expanding into smartphones and other wireless products, seeking to boost the number of users and advertisers. In addition to transmitting exercise data via Twitter posts, Costolo sees other applications in health care, such as scales that can automatically post a user’s weight to a website.
Engineers at the social website are also looking at ways to adapt the service for use with Google Inc.’s Glass, the wearable mobile-computing device resembling spectacles, John Doerr, general partner at Kleiner Perkins Caufield & Byers, a Twitter investor, said last month.
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San Francisco-based Twitter, founded in 2006, has nearly 2,000 employees, Costolo said.
By: Douglas MacMillan; Editors: Reed Stevenson, Ben Livesey
Zero10 offers digital solutions through AR mirrors, leveraged in-store and in window displays, to brands like Tommy Hilfiger and Coach. Co-founder and CEO George Yashin discusses the latest advancements in AR and how fashion companies can leverage the technology to boost consumer experiences via retail touchpoints and brand experiences.
Four years ago, when the Trump administration threatened to ban TikTok in the US, its Chinese parent company ByteDance Ltd. worked out a preliminary deal to sell the short video app’s business. Not this time.
Brands are using them for design tasks, in their marketing, on their e-commerce sites and in augmented-reality experiences such as virtual try-on, with more applications still emerging.
Brands including LVMH’s Fred, TAG Heuer and Prada, whose lab-grown diamond supplier Snow speaks for the first time, have all unveiled products with man-made stones as they look to technology for new creative possibilities.