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Ted Baker Names New CEO

The struggling British retailer said Chief Financial Officer Rachel Osborne will assume the role.
Ted Baker store in Knightsbridge | Source: Shutterstock
By
  • Reuters

LONDON, United Kingdom — Troubled fashion retailer Ted Baker on Monday named Chief Financial Officer Rachel Osborne to the permanent role of chief executive, replacing Lindsay Page who stepped down last year.

The British company said the search for a chairman is progressing well and that Sharon Baylay will still lead as acting chair in the interim period.

Osborne, who has worked at Debenhams, John Lewis and a handful of other well-known UK retailers, joined the company in November as its chief financial officer.

"I look forward to leading the business through this critical period of change and seeing the benefits of our plan come to fruition," Osborne said on Monday.

The statement came in after the company shut businesses earlier this month due to the coronavirus pandemic.

Osborne's predecessor Page left in December after multiple profit warnings that had come on the back of tough retail conditions, including subdued spending by consumers and steep costs.

The British retailer also suffered a string of management-related issues, given the misconduct allegations in 2018 against founder and top shareholder Ray Kelvin, who has denied them but stepped down later.

By Tanishaa Nadkar and Muvija M; editors Bernard Orr and Sherry Jacob-Phillips

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