Executives at New Guards Group and LVMH reveal exclusively to BoF the ‘endless’ pipeline the designer left behind and their plans to harness his legacy to build a multi-billion-dollar brand.

The multi-hyphenate Denim Tears founder and designer is the streetwear juggernaut’s first major appointment since it was acquired by VF Corp for $2.1 billion in late 2020.

Signs of streetwear’s importance to the luxury business model were everywhere this week, from Virgil Abloh’s last collection for Louis Vuitton to LVMH’s Aimé Leon Dore deal to Bally’s appointment of Rhuigi Villaseñor.

The Off-White founder and Louis Vuitton men’s designer had been called the Karl Lagerfeld of his time before succumbing to cancer at 41.