How Fashion Is Responding to the George Floyd Protests
This week, everyone will be talking about fashion's response to the death of George Floyd and the protests that followed, Gap Inc.'s quarterly results and key US economic data. Get your BoF Professional Cheat Sheet.
Thanks to the viral “Tabi Swiper,” Maison Margiela’s iconic split-toe shoe shot to the centre of online conversation. But, the style has been on the rise for years, and may see more mainstreaming in the months to come.
Building emotional, even inspirational, connections to a product is more critical than ever in fashion and beauty. In today’s hyper-competitive, crowded environment, marketing strategies that make brands stand out and stay culturally relevant need a mix of old and new tactics.