Digital Marketing Manager

Koibird is seeking a versatile and experienced Digital Marketing Manager to implement a social media and the overall digital and communications strategy.  

Main Responsibilities:

Develop and implement the digital marketing and communications strategy to drive brand exposure and awareness.

Work closely with the Ecommerce team to ensure online sales and product placement are incorporated into the digital marketing and communication plans and drive traffic online.

Work with the buying team to ensure product drops are reflected on the digital channels

Work with the creative team on writing and optimizing content for social media e.g. Instagram and Facebook and managing the social calendar across all channels.  

Manage paid activity across social media channels to drive brand awareness and identify opportunities.

Manage and plan paid social activity and CRM analytics with all relevant reporting.

Plan affiliate exposure and exclusive affiliate content. 

Monitor keyword and campaign performance to optimise for ROI and customer acquisition. 

Daily management of social media using the brand voice. 

Manage on the day to day the partnership with third party providers.

Liaise and grow relationships with relevant influencers.