EU Online Trade Marketing Manager (12 month FTC)

United Kingdom
26 Jun 2020
27 Aug 2020
About Gap

Gap has always been about optimistic American style. Starting with our very first store on Ocean Avenue in San Francisco, opened almost 50 years ago by Doris and Don Fisher. The thread that's run through those five decades is the phenomenal people that make up our brand - our employees and our customers. People who are rooted in the legacy that makes Gap what it is, but who are also focused on the future. People who want to leave the world better than they found it.

We've built our brand on staying true to our roots whilst always being out in front of what's next. If you want to be part of an iconic American brand, and help lead the way for where we're headed, we'd love to have you join us.

About the role

Basedin London, the EU Online Trade Marketing Manager is responsible for devisingand reviewing Gap EU's online promotional marketing activities aligned to theoverarching omni strategy and plans. This position reports into the SeniorManager, EU Trade (based in London) and works in close partnership with theOnline Marketing Manager, Promo & Audience Experience (based in San Francisco)to brief in promo requirements to execute


Support the Senior Manager EU Trade to developthe strategy and creation of the omni and online promotional marketing plans, partneringclosely with company planning, buying teams and production.

Work closely with company planning to reviewperformance and collate weekly business reporting and additional reporting asneeded

Brief in all elements required to execute promotionsacross email, site and social to the Online Marketing Manager, Promo &Audience Experience and SF production team

Review creative concepts and QA final proofs inan accurate and timely manner

Responsible for ensuring terms and conditions areaccurate and up-to-date with legal requirements, working closely with the legalteam

Develop a A/B testing plans, recap performanceand leverage learnings to inform future marketing strategies and drive channelinnovation

Work with the Senior Manager EU Trade and TradeMarketing Co-ordinator to identify opportunities for omni-channel promotionalalignment and how to execute

Partner with the wider marketing team to align promotionstrategies with product and brand content

Liaise with other market commercial planning teams to share bestpractice and innovation

Develop strong relationships and collaborate withcross-functional partners.

Bea solutions-oriented, self-starter; highly responsive, accountable and flexibleto meet business needs

Who you are

Positive attitude and ability to manage change,thrive in a fast-paced environment, deal with ambiguity, and prioritizemultiple projects

Commercially minded, able to analyze performanceand make strategic recommendations to drive the business forward

Customer-centric and has a passion for creating promotionalmarketing campaigns that are localized to the market

High attention to detail

Tremendous organization and process managementskills

Strong analytical skills and strong knowledge ofexcel are a must; experience in Omniture a plus

Strong written and verbal communication skillswith the ability to glean insights and tell a story from the data

5+ years of marketing, company planning/finance,agency/consulting, or buying/merchandising experience a plus

Experience working with cross functionalteams

Customer focused mindset

Able to work flexible hoursto facilitate regular connections with San Francisco and New York

Benefits at Gap

  • Merchandise discount for our brands: 50% off regular-priced merchandise at Gap, 30% off at Gap Outlet, and the ability to purchase discounted merchandise during international travel at Banana Republic, Athleta, Intermix and Old Navy.
  • Pension schemes available, depending on role.
  • Market-leading private medical healthcare and well-being programme.*
  • Voluntary medical cash plan open to all employees.
  • Performance-related discretionary bonuses.*
  • Access to our Employee Support Programme for overall well-being.

*For eligible employees

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