EU Digital Designer Online (12 month FTC)

Recruiter
Gap
Location
United Kingdom
Posted
26 Jun 2020
Closes
27 Aug 2020
Ref
327750
Level
Manager
About Gap

Gap has always been about optimistic American style. Starting with our very first store on Ocean Avenue in San Francisco, opened almost 50 years ago by Doris and Don Fisher. The thread that's run through those five decades is the phenomenal people that make up our brand - our employees and our customers. People who are rooted in the legacy that makes Gap what it is, but who are also focused on the future. People who want to leave the world better than they found it.

We've built our brand on staying true to our roots whilst always being out in front of what's next. If you want to be part of an iconic American brand, and help lead the way for where we're headed, we'd love to have you join us.

About the role

We're looking for a Digital Designer to deliver multi-channeldigital campaigns that connect with customers and enhance the overall brand, shoppingexperience and user journey for Gap UK and Gap EU. You'll have the chance towork on creative from concept stages through to completion, as well as adaptingglobal content for our local markets, understanding our market nuances. We'relooking for someone with great experience of digital design best practice and whois passionate about creating innovative and engaging visual designs across alldigital channels and all types of content (both storytelling and promotionaldriven).

This person will need to be confident workingcollaboratively with internal stakeholders, using concepts to present work inan engaging and convincing way. You'll need to have a good understanding ofcreating a consistent customer experience and how to best meet wider businessobjectives through highly creative and on-brand design solutions and outcomes.

The Digital Designer is responsible for developingand executing innovative and creative designs for Gap in Europe, includingresponsive site content, responsive email campaigns, online shops, and other external digital placements.

The designer works in collaboration with the NorthAmerica online creative team to localise, adapt their content for Europemarkets, as well as create fully localised content.

Candidates should be extremely motivated designerswho can easily adapt to the Gap brand aesthetic and value working in a teamenvironment.

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Localise global content for UK & EU digitalchannels. Adapt already created designs or copy from other markets, mainly fromNorth America gap global centre for the European markets

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Create fully localised content (both storytellingand promotion driven) across digital formats of website, email, app, social andother digital formats

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Translate business and marketing objectives intodesigns that are clear, compelling, visually exciting, easy to use andemotionally engaging.

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Participate as a contributor to aninterdisciplinary team that includes creative leads, trade marketing, brandmanagement, inventory/product merchandising, as well as web content developmentand web production team based in San Francisco

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Produce design specifications, concepts, and designprototypes.

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Initiate concepts and work independently and/orwith other design partners

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Present multiple solutions per project.

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Manage timing and deliverables for project work.

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Must be able to handle a number of projectssimultaneously.

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Present creative to business partners.

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Manage any creative freelance support required.

Who you are

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Strong knowledge of design fundamentals, layout,typography, information hierarchy, and web specifications.

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Has a good understanding of user experience and theimportance of delivering a consistent customer experience.

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Has a strong level of commercial awareness thatunderpins successful design solutions and outcomes.

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Good understanding of latest web technologies andtechnology trends, and a keen interest in responsive design.

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Expert in ideas generation and collaboration withcopy and photography creative partners.

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Must be detailed-oriented, well organized and ableto thrive in deadline driven environment.

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Ability to apply best practice user interface designto creative work

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Underpin designs with good user interfaceprinciples

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Strong communication skills

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Solid experience with resizing, optimising, andslicing of graphics

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Must be willing to be flexible in job duties andtake on added responsibility when necessary.

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Expert knowledge of InDesign, Photoshop, Illustrator,adobe suites and MacOs environment

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AfterEffects knowledge preferred

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HTML coding experience and knowledge of CSSpreferred

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3+ years professional experience in design forwebsites and ecommerce digital advertising

Benefits at Gap

  • Merchandise discount for our brands: 50% off regular-priced merchandise at Gap, 30% off at Gap Outlet, and the ability to purchase discounted merchandise during international travel at Banana Republic, Athleta, Intermix and Old Navy.
  • Pension schemes available, depending on role.
  • Market-leading private medical healthcare and well-being programme.*
  • Voluntary medical cash plan open to all employees.
  • Performance-related discretionary bonuses.*
  • Access to our Employee Support Programme for overall well-being.

*For eligible employees

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