Head of Marketing

Recruiter
Everpress
Location
London (Central), London (Greater) (GB)
Posted
16 Jul 2020
Closes
16 Aug 2020
Ref
MCHOM
Function
Marketing
Level
Manager
Contract Type
Permanent
Hours
Full Time

We’re looking for a brand marketer within online, fashion and youth marketing, responsible for developing international multichannel strategies and implementing marketing initiatives in line with business strategy.

With a passion for storytelling through media you’ll have excellent transferable strategic, project and people management and have an in-depth knowledge of marketing channels and how these can be used to deliver specific business results. 

 

Brand and Growth Responsibilities

  • Own the mission, strategy, budget and continuous development of the brand’s positioning
  • Increase brand awareness and brand loyalty social media, content, partnerships and events
  • Implement and support all growth and performance marketing strategies, with a focus on customer acquisition and retention (both B2C and B2C focus)
  • Optimise a substantial brand and performance marketing budget across organic and growth channels ensuring the right media mix, attribution and efficiency
  • Work alongside our digital agency on the implementation of the plan and ensure excellent execution of the search, display and social marketing plans
  • Conduct in-depth analysis to identify optimisations and efficiencies 

 

Management duties

  • Responsible for championing and managing the current marketing team of two FTE,  you will be required to scale this team, adding experience as and when the business requires it.
  • Manage a network of agencies and freelancers in line with company needs, creating an efficient organisational structure, providing clarity and motivation to the team
  • Build strong relationships cross functionally with all respective counterparts including product, operations, data, wholesale and provide clear communications across the entire organisation
  • You will play an integral part in Everpress' leadership team, ensuring that the marketing team is working collaboratively across all core business functions and projects
  • Inspire the team in consistently challenging the status quo, being brave and creative whilst establishing process and measuring results

 

Sustainability (People and Planet)

  • As a member of the leadership team and with the D&I Manager’s help, ensure a true diverse and inclusive work environment within the team
  • Work hand in hand with the relevant team members to implement marketing initiatives in line with B-corp which support our workers and communities

     

Background and skills required 

  • 4-5 years of relevant experience with a focus on brand & growth
  • Inspiring team leader with the ability to successfully motivate and challenge a small, fast growing team of talented and creative people at all levels of the organisation
  • Highly meticulous and able to make data-driven decisions and establish effective metrics to approach marketing strategy and spend
  • Understanding of ‘new’ forms of marketing (social media, influencer marketing, user generated content distribution etc.)
  • Ability to process a vast amount of information and understand and prioritize competing business needs
  • Comfortable working within a startup environment that moves incredibly quickly 

     

Nice to have

  • Experience in a 360 degrees marketing role at a rapidly growing consumer-facing brand
  • Deep knowledge of attribution models and media mix marketing
  • Experience within a marketplace environment
  • Experience or exposure to VC/PE backed businesses

 

BENEFITS

  • You'll be working in a fast paced team with smart, passionate people
  • A plant filled, relaxed working environment
  • Decks in the studio
  • Pizza on Fridays (and fruit bowls on tap)
  • Weekly team drinks
  • We're a creative bunch (DJ's / graphic designers / musicians / zine owners)
  • Company away days and team experiences over bonuses
  • Work from home Wednesdays
  • Flexible working policy
  • Managing your own work-load & plenty of freedom

     


Everpress is proud to be Equal Employment Opportunities (EEO) to all employees and applicants. Everpress does not discriminate on the basis of race, religion, colour, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status or any other basis covered by appropriate law. All employment is decided on the basis of qualifications, merit, and business need.

If we can offer accommodations for you in the recruitment process or you have feedback on how to make our recruiting more accessible, please contact us at jobs@everpress.com.

 

 

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