Digital Specialist - Montblanc

Recruiter
Richemont
Location
São Paulo, Brazil
Posted
20 Jul 2020
Closes
01 Sep 2020
Ref
18252-en_US
Function
Marketing
Level
Manager
Montblanc

We Recruit

The Digital Specialist role is to develop, implement and coordinate the digital plan according to the International Guidelines.

In addition, the Digital specialist is responsible for managing the day-to-day tasks of the e-commerce business, including the customer care services, to give support to all sales channels in Brazil

Key responsabilities

Key Responsibility 1 - Digital MKT Plan & Customer Care (SAC)

  • Key areas include digital advertising and media management in close coordination with Marketing Director
  • Give the digital brief including KPI´s for the media agency and digital channels and follow up the digital campaign, provide the agency with the right materials on time.
  • Close cooperation with internal interfaces, e.g. social media, CRM, marketing activations /media planning functions, and e-commerce
  • Regular reporting to senior management, including competitor media spend analysis, KPI definition and monitoring, as well as comprehensive reviews with local markets
  • Manage Customer Care services (SAC) including phone sales with close cooperation with RTL & WHS managers and coordinate the Customer Care team central and agency.


Key Responsibility 2 - E-commerce platform

  • Constant follow up of the local ecommerce platform: in close contact with HQ to apply guidelines and in close collaboration with the local agency.
  • Be part of the sales budget of the local e commerce platform.
  • Collaborate in cooperation with the retail and supply manager department to have a proper mix of products in the platforms
  • Constant collaboration, update, follow up, improvements, in all the e commerce platforms.
  • To build, to coordinate and to control the local ecommerce platform with wholesale clients (e-retailers)
  • Develop digital plan per e-commerce platform, including marketplace strat & partnerships with other companies to increase business opportunities.
  • Develop existing Omni channel solutions & implement new initiatives to grow the e-business mindset


Your profile
  • Bachelor degree with major in marketing, communication or web design.
  • Minimum 1-2 years of experience in e-business & planning, developing, and executing
  • digital brand strategies either on agency or client side.
  • Customer care experience is a plus


Technical Skills:

Strong digital experience

Digital and social media savvy

Entrepreneurship

Team building spirit

Proactivity

Analytical /goal setting and achievement

Word, Excel, PPT, Access

Fluent in English and Portuguese required. Germany or French a plus.

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