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Senior Digital Marketing Designer

Employer
Zalando
Location
Berlin
Closing date
1 Sep 2020

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Job Details

The personalised marketing department is on a journey to find the optimal way to invest in performance marketing, at scale. This mission ensures that Zalando stays ahead of the competition, and has been a pillar of our success in the past years. It comes with the responsibility of convincing people to start a relationship with our brand. Increasingly, this is done via visual storytelling.

As a Senior Marketing Designer, you will be the storyteller. You will act as the creative director for all our performance driven marketing material. You will be responsible for the conceptualisation, planning and delivery of videos and static assets for campaigns running on our main partners: Instagram, Facebook, Youtube and GDN.

You will mentor another designer and lead the way to harmonise the visual communication with our customers. You will set the baseline and the tone for how we engage with people. Your ideas and work will influence the way the public perceive Zalando as a brand and a platform, globally.

WHERE YOUR EXPERTISE IS NEEDED
  • Conceptualise and deliver creative video and static content, working alongside our brand guidelines to delight our customers. You will manage all the stages of production, including brainstorming ideas, storyboarding, script writing, animating and using partner platforms to see the result of your work inside our campaigns.
  • Manage the design processes to ensure timely delivery projects - from the planning to the execution phase, for all of our channels. You ensure clear communication to all stakeholders.
  • Mentor another designer, building processes to standardise our creative process, making it easy to regularly deliver high quality projects and results.
  • Work closely with engineers and product managers to scale the creative production process in a cross functional team setting.

WHAT WE'RE LOOKING FOR
  • Experienced in the domain, either in an agency or for a global brand (YEARS). You know how to think like your customers and your stakeholders, planning ahead is easy for you.
  • You can work on a wide range of design software and are able to build superior marketing videos and static content for your customers. You are led by a sense of responsibility towards your users and set a high bar for quality. You use frameworks to approach user psychology and mental models, trying to solve for their unmet needs. When something doesn't work you can easily move to the next project.
  • Self starter: you can go and talk to customers, find an interesting angle and produce something without being asked. You know what needs to be done and you will not stop until you get there.
  • Storytelling: you are able to embark people on the journey you tell them, both when presenting your ideas and when articulating marketing plans. You know your customers inside out.

PERKS AT WORK
  • Culture of trust, empowerment and constructive feedback, open source commitment, meetups, game nights, 70+ internal technical and fun guilds, knowledge sharing through tech talks, internal tech academy and blogs, product demos, parties & events
  • Competitive salary, employee share shop, 40% Zalando shopping discount, discounts from external partners, centrally located offices, public transport discounts, municipality services, great IT equipment, flexible working times, additional holidays and volunteering time off, free beverages and fruits, diverse sports and health offerings
  • Extensive onboarding, mentoring and personal development opportunities and an international team of experts
  • Relocation assistance for internationals, PME family service and parent & child rooms* (*available in select locations)

We celebrate diversity and are committed to building teams that represent a variety of backgrounds, perspectives and skills. All employment is decided on the basis of qualifications, merit and business need.

ABOUT ZALANDO

Zalando is Europe's leading online platform for fashion and lifestyle, connecting customers, brands and partners across 17 markets. We drive digital solutions for fashion, logistics, advertising and research, bringing head-to-toe fashion to more than 23 million active customers through diverse skill-sets, interests and languages our teams choose to use.

Please note that all applications must be completed using the online form - we do not accept applications via email.

Company

Zalando is Europe’s leading online platform for fashion and lifestyle. Founded in Berlin in 2008, we bring head-to-toe fashion to 35 million active customers in 17 markets, offering clothing, footwear, accessories and beauty from over 3,000 international brands.

Our platform is a one-stop fashion destination for inspiration, innovation and interaction. As Europe’s most fashionable tech company, we work hard to find digital solutions for every aspect of the fashion journey: for our customers, partners and every valuable player in the Zalando story.

Our goal is to become the starting point for fashion. We focus on the fashion industry and therefore operate in a variety of business areas.

  • Fashion Store
    Zalando online shops are tailored to local customers’ needs in 17 different European markets. The range extends from renowned global brands and fast fashion to local brands and is supplemented by our private labels.
     
  • Offprice
    The Offprice business of Zalando serves the sale of previous season’s assortments. As part of a shopping club, the Zalando Lounge offers registered members exclusive sales campaigns at discounted prices.
     
  • Zalando's Private Labels
    Zalando’s private label assortment includes shoes, clothing and accessories for women, men and children. With a total of six private labels, Zalando creates its own products, covering the entire value chain from design to sales.
     
  • Zalon
    Zalon is our style advice service, via which customers can consult and get inspiration from selected stylists regarding individualized purchases.
     
  • Zalando Marketing Services
    The entirety of Zalando’s expertise and scope is bundled in Zalando Marketing Services, which now offers personalized marketing solutions for our brand partners.
     
  • Zalando Fulfilment Solutions
    Zalando makes its own logistics capabilities available to external partners, so they do not have to be concerned with infrastructure issues but can concentrate fully on their core competence in the fashion business.
     
  • Zalando Partner Services
    Zalando helps other players in the industry to be successful in the digital world. For example, by connecting warehouse stocks with multiple retailers, by digitizing processes involved in fashion wholesale and by integrating offline businesses into our Zalando platform.


With a strong workforce of around 14,000 employees of over 130 different nationalities, Zalando unites diverse people, capabilities and concepts. Consolidating our effort and ideas scales our impact as an innovator in Fashion, Technology, Digital Marketing and Logistics Operations.

Company info
Website
Telephone
+49 (0)30 2759 4693
Location
Zalando SE
Valeska-Gert-Straße 5
Berlin
Germany
10243
Germany

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