Director - Creative Marketing
- Employer
- Intermix
- Location
- New York, New York, United States
- Closing date
- 18 Oct 2020
View more
- Function
- PR & Communications
- Level
- Director / President / C Suite
Job Details
INTERMIX is known for curating the most exciting mix of product from luxury and emerging designers. We're all about delighting our customers by helping them to discover trends, designers and notably special pieces.
Our unique culture blends an obsession with fashion with a powerful entrepreneurial energy. Online and in our stores - where merchandise is hand-selected - we're devoted to one-on-one service and styling, driven by data and on-the-ground insights that - at the end of the day, help us make our customers feel effortlessly chic. If you're bold, curious, and want to be part of an innovative approach to fashion, join us.
About the role
This position will oversee the Digital & Print Design team and will be responsible for the seasonal concept work that will
tie the season together as well as concepts stacked against regular "Lead Ideas". This position will lead the team
in creating storyboards and pre-season designs that will bring each idea to life for the Brand- demonstrating how this
idea would show up in all areas- Site, Email, Social, Lookbook, Retail. This will be a dynamic creative leader who
understands how to lead a broad and diverse group of designers and art directors, fostering a community
of ideas and inspiration and developing talent to enable growth within the team and for the brand. This leader will create
and foster the aesthetic vision for the brand with a deep understanding the Brand DNA and strategic vision. This position
will have significant cross-functional influence, contributing to a cohesive brand evolution across marketing.
This person will be a visual storyteller with deep expertise in bringing a brand and product story to life through compelling,
fresh design. Experience navigating high level executives and strength in persuasive argument is a must. This person
will have a deep understanding of Art Direction and Photography, envisioning how an idea will come to life in photography
and video.
What you'll do
Create agency-quality ad campaigns that bring to life the Lead Idea across digital, print and retail vehicles. Create visual
storytelling tools to lead the Design Directors to build framework against the Lead Idea
Lead creative concepting work and work with the Digital & Print Design team to design the framework against these
concepts, enabling the Marketing Director to bring the Brand vision to life with assets planned against those designs
Collaborate with Brand Marketing Director to bring to life brand campaign concepts that break through the competitive landscape and tell a compelling Brand story tied directly to a new season or thoughtful product idea. These concepts would be brought to life through all marketing vehicles
Oversee, review and approve all creative for Site, Email, Media, Social, Lookbook, Printed Mailers and misc. other
designs. Ensure all designs meet an elevated, premium aesthetic and that brand filters are consistently applied
Partner with Brand Marketing to ensure business needs and marketing brief is understood and delivered
upon with all concepts and designs
Who you are
12+ years of proven experience in leading creative for premium brands and/or innovative companies; experience with a multi-brand is a plus
Must have experience in managing teams including ability to provide direction, understand resource capability, and successfully drive results working with direct reports, dotted line and/or internal or external resources.
Excellent 360 communication skills and ability to accept and deliver feedback in a positive and motivating way
Proven experience hiring, developing and growing design talent
Understanding of how to communicate concept work in a clear, simple, visually engaging way to ensure the audience is
clear on the idea and how it would execute
Deep knowledge of a "Digital first" marketing approach, understanding the needs of paid and social media and how to
capture creative that best suits the requirements of success in those channels
A change maker, a ground breaker, someone who challenges the status quo and can help us to move the brand forward
A positive, motivating leader that can easily collaborate and work through confrontation in a solution-minded way
Benefits at Intermix
- A generous merchandise discount on select designers at Intermix and 50% off regular-priced merchandise at Gap, Banana Republic and Old Navy, 30% off at Outlet and 25% off at Athleta for all employees.
- One of the most competitive Paid Time Off plans in the industry.*
- Employees can take up to five "on the clock" hours each month to volunteer at a charity of their choice.*
- Extensive 401(k) plan with company matching for contributions up to four percent of an employee's base pay.*
- Employee stock purchase plan.*
- Medical, dental, vision and life insurance.*
- See more of the benefits we offer.
*For eligible employees
Company
Welcome to INTERMIX, where fashion is fun. We believe style is a form of self-expression and we’re here to get you excited about getting dressed.
What makes us unique is our edit. Each season, our buyers visit hundreds of brands spanning the globe, selecting their favorite pieces, designers and trends. The result? A curated selection of the best styles across a mix of established and emerging designers —the things we know you’ll love. At INTERMIX, you’ll never have to sift through floors or pages of clothes and accessories to find the perfect one: We’ve done the work for you. And for those times when you need a little help pulling it all together, we offer complimentary styling services in our boutiques and online—think of it like getting connected to a good friend with great style. At INTERMIX shopping is personalized, easy and fun. You will leave feeling your most confident self.
We are proud to use our retail platform to advocate for and foster conversations about female empowerment, diversity and inclusion, and sustainability, three topics we care deeply about. We invite you to check out our monthly series, In Conversation With Women, where you can see these topics come to life through the shared experience of inspiring women.
We look forward to seeing you in one of our boutiques nationwide or online. If you have any questions, please don’t hesitate to reach out to us [here] or DM us on social. We’d love to hear from you.
- Website
- http://intermixonline.com/
- Telephone
- 3234391515
- Location
-
1440 Broadway
New York
usa
10018
US
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