Senior / Head of Digital Marketing & Ecommerce (m/f/d)

Recruiter
Aeyde
Location
Berlin (DE)
Posted
23 Sep 2020
Closes
23 Oct 2020
Function
Marketing
Contract Type
Permanent
Hours
Full Time

As the new Senior / Head of Digital Marketing & Ecommerce you will play a key role in building and growing the aeyde D2C channel & business. The main focus will be on:

  • Overall definition, planning & execution of the aeyde.com online strategy
  • Defining dedicated strategies for web, social and other marketing channels
  • Utilize strong analytical ability to evaluate end-to-end customer experience (along the customer acquisition funnel) across multiple acquisition channels and customer touchpoints
  • Overseeing, planning and executing all paid/performance based digital marketing efforts including SEO/SEM, email/CRM, paid social media, affiliate and display advertising campaigns
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Identify trends and insights, and optimize spend and performance based on these insights
  • In charge of yearly budgets
  • Build up and lead a team of juniors/interns

 

YOUR PROFILE

  • 6+ years of experience in Digital Marketing, with knowledge of all acquisition channels
  • Academic degree in Business Administration, Marketing, or a related field
  • Experience in optimizing landing pages and user funnels
  • Solid knowledge of Google Analytics
  • Excellent communication skills in English, German is a plus
  • Good project management skills
  • Well-organized, good at keeping timelines and start-up driven
  • Flexible, hands-on mentality

Working at aeyde means:
 

  • Working in a modern office in the center of Berlin
  • Working with an international team of digital-, business- and fashion experts
  • Flexible working hours
  • Endless shoes-♥: personal voucher for you and your friends and further specials for employees
  • You will get +1 day holidays for each year that you stay with us
  • Coffee, fruits, filtered water for free
  • We support gym memberships, public transportation
  • Company pension program (voluntary)

We look forward to receiving your mail including: CV, Start date and salary requirement.