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Senior Manager - Brand Strategy

Employer
Banana Republic
Location
San Francisco, California, United States
Closing date
9 Dec 2020

Job Details

About Banana Republic

Banana Republic was founded with an explorer's spirit and a desire to venture to new places, beyond the boundaries of the everyday. Our clothing is designed for a life with no boundaries.

We travel near and far in search of the finest materials and fabric innovations to infuse style with substance, because we believe that what you wear should open a world of possibilities. And the people that make up Banana Republic share the same qualities as our brand: curious, connected, undaunted by boundaries. Sound like you? Join us for the adventure of what's next.

About the role

The Senior Manager of Banana Republic Brand Strategy reports to the Head of Banana Republic Strategy & Operations. This leader is responsible for helping manage the initiatives and capabilities Banana Republic Brand needs to compete effectively and to deliver the future growth. This leader will manage and conduct relevant analysis to ensure the competitive landscape is understood and inform the optimal market positioning. This leader will also conduct customer journey mapping to vet all strategies and capabilities to ensure they deliver what our customer wants. This leader will support strategic change initiatives to drive growth.

What you'll do

  • Manages business strategy at brand level centered on consumer
  • Conducts analysis to vet new ideas against expected outcomes and consumer needs
  • Conducts and pulls together full journey mapping to validate opportunities
  • Identifies and deconstructs business issues; develops strategic, analytical, and financial frameworks to evaluate
  • Structures and manages strategic initiatives in partnership with select brand leaders
  • Drives to clear outcomes
  • Manages transformation efforts


Who you are

  • 7+ years of strategy consulting and / or corporate strategy experience with deep knowledge of apparel, retail, customer and digital. Experience with a digitally native or omni product company preferred.
  • Bachelor's degree and MBA required
  • Experience in advancing and growing businesses globally
  • Exceptional problem solving and analytical skills; ability to frame new, ambiguous and complex issues; able to generate insight through rigorous analysis
  • Turnaround and transformation experience
  • Experience with agile methodologies, including consumer journey mapping and test-and-learn environments
  • Strong influence skills and ability to work successfully with peers; a true team player
  • Strong communications and presentation skills
  • Seasoned project management skills


Benefits at Banana Republic

  • Merchandise discount for our brands: 50% off regular-priced merchandise at Gap, Banana Republic and Old Navy, 30% off at Outlet and 25% off at Athleta for all employees.
  • One of the most competitive Paid Time Off plans in the industry.*
  • Employees can take up to five "on the clock" hours each month to volunteer at a charity of their choice.*
  • Extensive 401(k) plan with company matching for contributions up to four percent of an employee's base pay.*
  • Employee stock purchase plan.*
  • Medical, dental, vision and life insurance.*
  • See more of the benefits we offer.

*For eligible employees

Company

Banana Republic is a global apparel and accessories brand focused on delivering versatile, contemporary classics, designed for today with style that endures. Through thoughtful design, Banana Republic provides a wardrobe of favorites to style and wear time and time again in new ways. Banana Republic offers fragrances, clothing, eyewear, jewelry, shoes and handbags with detailed craftsmanship and luxurious materials. Founded in San Francisco, Banana Republic is a division of leading global specialty retailer, Gap Inc. (NYSE: GPS). Customers may shop Banana Republic in more than 750 company-operated and franchise retail locations worldwide and online. 

Company info
Location
94105
United States

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