Paid Media Executive

London (Greater) (GB)
19 Oct 2020
19 Nov 2020
Contract Type
Full Time

Key responsibilities for this role include: 


Implementation of paid media campaigns across Paid social, display, video, retargeting and PPC. 


Optimise accounts from campaigns, keyword research, writing ad copy, to bid management etc. 


Review creatives on a recurring basis, including but not limited to the ad rotation settings, the CTR and conversion rate. Suggest new ad copies and maintain an ad-testing matrix so we are always testing and learning. 


Ensuring the campaigns are cost-effective and delivering strong return on investment 


Supporting in overall strategy and brainstorming new ideas 


Working closely with the Content team to ensure a consistent brand message is achieved 


Researching relevant news stories or industry developments 


Be adept at creating exciting content – both copy and visual 


Proactive use of reporting, analysis and insight to develop and optimise campaigns 


Monitoring competitor’s activity 




The successful candidate will have the following: 


3 year+ experience in paid media or a similar digital role 


Experience running campaigns on Google Ads and paid social platforms (Facebook, Instagram, LinkedIn, Snapchat, TikTok, Pinterest) 


Excellent organisation skills and attention to detail 


Qualification in Google Adwords desirable but not essential 


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