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Wholesale Trade Marketing Coordinator - Montblanc

Employer
Richemont
Location
Milano, Italy
Closing date
15 Feb 2021

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Function
Marketing
Level
Coordinator / Executive
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Job Details

Montblanc

MAIN PURPOSE

Wholesale marketing budget planning, management and control, according to the commercial strategies of the company and the objectives of growth by product category (watches, jewelry, leather goods, writing instruments, new technologies) and/or retailer (franchising boutiques, Dept. Stores, jewelers, traditional, concept stores, shop in shops); CRM management and E-tailers channel development.

KEY RESPONSIBILITIES

  • Investment planning on key clients in cooperation with the WHS Management;
  • Wholesale Activity planning in cooperation with other functions of the marketing department;
  • Operational management of the plan in synergy with the other functions of the marketing department involved and with support and collaboration of external suppliers (Agencies).
  • Assessment of the results and KPI analysis of marketing activities in cooperation with the sales force and customers;
  • Knowledge of the market and direct relationship with key clients;
  • Management of marketing, communications and special projects for the Wholesale channel:
    • Special events (in and out store)
    • Black & White Weeks
    • WHS Meeting
    • Franchising Meetings
    • Newsletters/EDM
  • Management and control of local communication activities on the web and on social networks in cooperation with Wholesale customers;
  • Participation at the Trade Events and the main Wholesale activities such as:
    • Black & White Weeks
    • Special Trade Exhibition
    • Franchising events plan

Company

With some +35,000 colleagues worldwide, the Group comprises 18 Maisons and two online distributors. We apply our avant-garde mindset, artistic vision and craftsmanship to watch-making, jewellery, writing instruments and high-end fashion and accessories. Each Maison and e-commerce platform functions as an international business with a family feel and is led by an entrepreneurial spirit and respect for tradition, making the Group a game changer in the high luxury industry. Innovation is at our core. Our history is marked by the achievements of our people. They push the limits and turn the ordinary into the extraordinary. By encouraging innovation across our business and making it a priority, we deliver the ultimate high luxury experience. They participate in groundbreaking ventures like the YNAP/Alibaba startup and our own research and development hub Micro city. Focused on the horizon, the Group maintains its position as an established industry leader.

Company info
Location
Geneva
CH
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