Digital Strategist

Who you are:
You are analytical, a critical thinker, data-driven, and a team player. You are results-oriented and curious. You are open-minded and a problem solver. You are a strong communicator and persuasive.

Responsibilities:
This position’s responsibilities include, but are not limited to, the following activities and duties:

• Strong understanding of driving eCommerce traffic and revenue
• Accountable for overall Best of Seven website productivity, in collaboration with the website developer, as well as the conversion funnel to consistently drive conversions and sales
• Creates and manages budget(s) for agency and vendor partners and digital marketing initiatives
• Builds and executes digital ad strategies across all mediums: Google, Social, CPC/Display, etc.
• Oversees the conversion funnel and able to develop digital strategies to connect with customers at every point of the funnel
• Reviews paid digital marketing assets and paid social media campaigns to ensure productivity and provide analysis in real-time to inform marketing campaigns
• Measures ROI and KPIs to make necessary digital strategy adjustments as needed
• Develops the digital marketing strategy and calendar for all initiatives, including SEO, site performance and optimization, paid social media integration and paid digital marketing
• Monitor and assess our competitors’ digital strategies and provide suggestions to the team
• Strong desire to stay up to date with the latest digital marketing trends and best practices

Requirements:

• 3+ years’ of experience in eCommerce and/or digital marketing
• Proprietary and confidential property of Best of Seven
• Advanced proficiency on Mac with knowledge of Google Apps especially Google Analytics, FB business manager, Shopify or similar eCommerce platform(s), and Klayvio or similar e-marketing platform(s).
• Expert level in digital advertising strategies and execution including paid search, CPC, and paid social media advertising
• Strong problem-solving skills, attention to detail, and work ethic
• Proven time management, project management, and organizational skills
• Strong listening and negotiation skills with an ability to interpret feedback
• Ability to work effectively with a variety of internal teams and external business partners
• Entrepreneurial mindset with a bias towards action
• Comfortable working onsite in downtown Chicago office location (as the city’s Covid regulations allow)
• Bachelor’s Degree or equivalent

In the final stages of the interview process, a relevant project will be requested of the candidate to showcase their expertise in the digital marketing arena.

Background and reference checks required with an employment offer.

Compensation and Benefits
The successful candidate will receive competitive compensation which will be commensurate with experience. Generous insurance coverage and paid time off available in a modern office location in Chicago.

EEO Statement
We are an Equal Opportunity Employer and considers applicants for all positions without regard to race, color, religion or belief, sex, age, national origin, citizenship status, marital status, military/veteran status, genetic information, sexual orientation, gender identity, physical or mental disability or any other characteristic protected by applicable laws. We are committed to creating a dynamic work environment that values diversity and inclusion, respect and integrity, customer focus, and innovation.

Send your resume and portfolio to careers@bestofseven.com if you are interested in learning more about this position.