Senior Head of SEO

Location
London, UK
Posted
12 Jan 2021
Closes
17 Feb 2021
Ref
1526804b-2893-42bf-8140-eca3d4a5b0af
Function
Marketing
THE ROLE

An incredible opportunity to work at the forefront of a large experienced global SEO department at FARFETCH. The position is like no other; your scope, to build on an established SEO strategy, implementing your revolutionary ideas while developing meaningful working relationships with your team and peers. You'll lead the growth of organic search and app store optimisation, using a mixture of in-house and external resources. The pace is fast yet highly rewarding, as is the culture of FARFETCH.

WHAT YOU'LL DO

  • You will create and execute the global SEO and ASO strategies, working closely with the broader business to reach international goals
  • You will have a holistic view of the organization and be develop relationships across a board matrix organization
  • You will build a inspired and engaged department and team by leading, inspiring, motivating and developing team members from Senior Managers through to Assistants.
  • You will establish the department budget requirements, manage and control the costs and ensure sufficient resources are in place to operate meeting our business goals
  • You will work with technical, brand and product teams, helping push forward strategic programmes, ensuring correct prioritisation and team resourcing is in place
  • You will bring your revolutionary SEO ideas to the role, being able to measure uplift and success
  • You will develop creative concepts in partnership with Brand team members, that support the new brand strategy positioning in the minds of the consumer
  • You will demonstrate leadership behaviours that establish you as a role model for the business


WHO YOU ARE

  • You are a senior industry expert in SEO, but you also create change, rather than just delivering it
  • You are highly experienced in team leadership and people management
  • You are an expert in global e-commerce SEO, have strong commercial awareness, and experience leading a diverse team
  • You identify and solve a range of complex problems affecting a broad department
  • You have a background in building and delivering large scale global SEO strategies
  • You have experience facilitating complex conversations between departments, and varying levels of management

We have an incredible opportunity to work at the forefront of a large accomplished global SEO department at FARFETCH. You will build on an established SEO strategy, implementing your revolutionary ideas while developing meaningful working relationships with your team and peers.

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