Online Marketing Manager

A SPACE BEYOND JUST RETAIL,
A STORY BEYOND JUST PRODUCTS,
A STORE BEYOND JUST SHOPPING,
A GALLERY BEYOND JUST ART.

COME ON BOARD – LEAD THE INNOVATION

Driven by our mission to disrupt the conventional models of retail and adapt them to the demands for service excellence, authenticity and memorable experiences, the creators behind Alhambra Berlin are developing a new holistic omni-channel brand marketing platform.

Launching in Autumn 2021 as an innovative multi-purpose co-retail space on Berlin‘s renown luxury shopping mile Kurfürstendamm, the space will feature a seamless mixture of showroom, gallery, event venue and cutting-edge concept store.

Acting as immersive playfield for carefully curated products of leading brands and evolving designers, Alhambra Berlin will be showcasing the exceptional works of pioneers and their creations from the fields of Fashion & Accessories, Beauty & Health, Interior & Living, Travel & Leisure, Tech & Mobility, Art & Design.

By frequently hosting events and exhibitions (once allowed again), Alhambra Berlin forms, connects and services a diverse community and constantly engages with the visitors on-site and online.

To support the highly-motivated and rapidly growing team, Alhambra Berlin is seeking for an

ONLINE MARKETING MANAGER (M/W/D)
FULL TIME – STARTING MARCH 2021

As Online Marketing Manager at Alhambra Berlin you will be the in-house expert in developing and implementing online marketing strategies and activities on a holistic level with the overall goal to shape the brand and help enforce the visibility and recognition of Alhambra Berlin across all relevant digital channels.

You will support the strategic and execute the operative tasks in the company‘s digital layers and will work closely with all internal and external support parties (various agencies, freelance talent, etc.), helping monitor their performance and making sure the execution meets the set goals and expectations – from brief, through go-live to post-evaluation.

Reporting to the Marketing Manager, you will be constantly working together with the whole team, partners and particular agencies on keeping marketing innovation, brand consistency, recognition growth and efficiency on B2B and B2C levels.

While having an eye on the activities of relevant competitors you will be fostering innovation to always bring Alhambra Berlin‘s social activities one step forward compared to the market standard.

You will be the first point person to directly handle any queries arising on the social media channels or forward them to the respective in-house teams for further process. You will own the social community management and engage in building brand love and awareness accross all channels.

You will identify, suggest and implement integral digital marketing opportunities as part of your field and will incorporate them into the marketing calendar in-line with targets of the company.

You will analyze and optimize B2B & B2C content ideas as well as actions and will monitor the efficiency of applied measures on all channels (paid ads, collaborations, SEO campaigns. You will endorse and promote the content and vision of the B2B & B2C homepage and the house-own journal and will trigger alterations in cooperation with the web team members.

You will contrubute to the bi-annual global strategic marketing planning and will independently screen for ideal cooperation partners such as brands, artists, media channels, platforms, relevant accelerators, industry insiders, agencies and opinion leaders accross the relevant digital channels.

You will live the team spirit of the company, will advise with respect and patience, teach and develop the sense of unity.

YOUR ROFILE

- Preferably you have a degree in Marketing, Business Management or Communications
- Multiple years of experience in Online Marketing ideally at a premium / luxury / lifestyle brand or agency
- Expert knowledge and the entire skill set to compile, plan, execute and monitor all relevant e-marketing         activities
- Excellent understanding for the digital media landscape and efficiency of budget allocation for paid cooperation
- Holistic insight on the entire marketing funnel and interplay of channels with focus on social presence & performance
– Proven track record of developing and executing social media activities for brands or external clients
– Expert knowledge in common rerporting and online tools
(e.g. Google Analytics, Wordpress, SEO, key word strategy as well as market research and competitor analysis)
- Sharp and visionary strategic thinking and distinctive communication skills
- An eye for creative and out-of-the-box thinking and catchy copywriting skills
- Self-reliant, systematic and well organized way of working
- Distinct work ethic and ability to work in teams
- Project management expertise, task delegation and monitoring ability
- Result-oriented, ability to manage multiple projects in a fast-paced, deadline-driven environment
- Entrepreneurial mindset and proactive hands-on approach across all project related missions
- Fluent in written and spoken German and English
- Enthusiastic, innovative and creative

YOUR BENEFITS

– The unique opportunity to shape an entirely new retail, brand experience and holistic marketing platform
- An inspiring working atmosphere in the very heart of Berlin, run on trust, empowerment and innovating spirit
- An international team of entrepreneurial makers and retail innovators
- Attractive salary, flexible working environment
- Flat hierarchy, openness, tolerance and transparent communication culture

COME AS YOU ARE

We celebrate individuality and diversity and are committed to building teams that represent the variety of any cultural, ethinical and sexual backgrounds, preferences and skills.

You are welcome to apply by sending your CV in German or English to:
recruiting@alhambra-berlin.com

WE ARE ALL EXCITED TO HEAR FROM YOU