Product Management Leader, Ad Marketplace Platform

About our Team:

Our Brand Partnerships advertising platform drives over $2B in annual sales. More than 5,000 retailers and 1M brands across the world including Nordstrom and Walmart choose rewardStyle to deliver their influencer marketing programs at scale.

The Role:

We are seeking an Executive Level Product Manager to own the rS Ad Marketplace, a digital Ad platform that connects Advertisers and influencers, empowering them to collaborate on influencer marketing campaigns.

The Director/Sr Director Product Management, Ad Marketplace Platform, will own the product strategy, roadmap and execution for the platform throughout the product lifecycle.

This role requires 10+ years of experience in Digital Ad Marketplace Platforms with a strong understanding of the Digital Ad Industry, Social Advertising, Self Service Ad Portal Design, Marketplace matching of Ads to Inventory and ROI/ROAS optimization using AI/ML. The ideal candidate will have experience scaling a global Ad platform, growing both advertisers and inventory. As a startup at scale, this executive level role will require both strategic work at the executive level and hands on product management at the epic level and story level work with the development team.

This role is a unique opportunity for the entrepreneurial AdTech PM Exec to own the platform that can define the industry and usher in a new generation of digital advertising. Because of rS market position with the LTK APP boosting two million MAU and working with sixty thousand influencers on all channels we have a rare opportunity to capitalize on the global trends.

Key Responsibilities and Accountabilities:

The Director/Sr Director of Product Management, Ad Marketplace Platform will be responsible for guiding the future of the platform, collaborating with executive leadership, engineering, UX, Sales, Strategy, Data on the following key responsibilities.

• Understand the digital and Influencer Ad industry, business, competitors, financials, technology
• Define product strategy including key capabilities, competitive differentiation, barriers to entry, positioning
• Understand biz goals, competitive forces, industry dynamics and customer needs
• Define short and long term product roadmap, owning processes for intake, prioritization, update, reporting
• Define product requirements, collaborating with cross functional sprint teams, writing epics and stories
• Be the voice of the customer through direct contact, collaboration with marketing and business
• Clearly and concisely communicate to executives, teams and stakeholders
• Define and implement analytics to drive a data driven decision making process
• Set ambitious goals, tracking and reporting progress and taking accountability for executing to plan

Key Requirements:

• 10+ Years of experience leading PM for an Ad Platform (eg Google Ads, facebook Ads Manager)
• Deep understanding of Digital Ad Industry, social ad channels, business models, competitors and tech
• Understanding of Ad Marketplace technology, matching ads to inventory
• Understanding of ROI/ROAS optimization using AI/ML
• Understanding of CMO or Marketing Orgs as a customer
• Mix of entrepreneurial and large enterprise experience with ability to define product in an emerging space
• Experience scaling a global SaaS Ad platform, growing both Ads and Inventory
• Skillset and Interest to seamlessly move from C-Level Strategy to team level detailed execution
• Excellent Executive level communication skills
• Ability to lead, inspire, project manage, drive and get things done in a startup environment