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Senior Consumer PR Manager, Global

Employer
Depop
Location
East London
Salary
Competitive
Closing date
3 Apr 2021

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Function
PR & Communications
Level
Senior Manager
Contract Type
Permanent
Hours
Full Time

Job Details

Depop is the fashion marketplace where the next generation buy, sell and get inspired. We are headquartered in London, UK with locations in Manchester, New York and Australia. We have more than 25 million registered users in 180+ countries. In the UK, 1 in 3 Gen Z/Millennials are registered and in the US we have grown 300% over two years. We are also the only European player to have recently entered the top 25 shopping apps by daily active users.

Depop exists to build the world's most diverse progressive home of fashion. We are a community-powered fashion ecosystem that's kinder to the planet and kinder to people. We give our audience something they can't get anywhere else - unique fashion, with amazing people and the chance to create a better future by showing up as their full selves, at full volume.

We operate on three pillars:

  • Community: Our buyers, sellers and employees are inclusive, diverse and accessible. We are committed to empowering diversity within the fashion community.
  • Entrepreneurship: We support our community and help them build their business with Depop. We thrive on supporting innovation by shaping an environment where creators, makers or hustlers can thrive. 
  • Sustainability: Depop helps extend the life of garments and reduce waste, we care about the world and want to make a positive change within the fashion industry.
  • Role: 

    We are looking for a Senior Consumer PR Manager to lead the strategic implementation of our consumer communications agenda across our key territories, working closely with Global Brand, Local Marketing, Influencers and Partnerships teams to solidify Depop’s reputation amongst consumer media, the fashion industry and our growing, global community. You'll play a key role within the global PR team, working closely with key senior stakeholders, and make a significant contribution to the growth and direction of Depop in its leading territories. 

    Responsibilities:

    • Work closely with the Global Head of PR to set the consumer PR strategy across all global territories
    • Partner with PR leads in each territory to the execute global strategy via campaigns, owned and cross-functional PR activities
    • Collaborate with the corporate PR team to refine and deliver a cohesive communications strategy for technology at Depop
    • Identify and lead the strategic implementation of new opportunities for Depop that increase the brand’s SOV amongst key consumer media, influencers and our community
    • Act as counsel for cross-functional partners on communications considerations and best practices that will affect matters of reputation 

    Requirements:

    • 8+ years relevant experience working in consumer PR, ideally at a tech company, social marketplace or e-commerce business growing at scale
    • Experience working across influencer and brand marketing
    • Well-versed on the US & AU media landscape, knowledge of the EU/UK landscape
    • Thoughtful, creative approach to storytelling via consumer communications 
    • Strong organisational, project management and analytical skills
    • Comfort in working in a fast-paced environment, adapting quickly and flexibly to change
    • Experience in-house and at an agency a plus
    • Exceptional written and oral communication skills, with an understanding of both customer and media communication

    Benefits 

    • Learn and Grow: We want to give our people the opportunity to learn. We sponsor and run a myriad of programs, conferences and meet-ups to upskill our employees and enhance their journey with us, just ask!
    • Wellbeing: We care about our employees wellbeing. We offer a cycle to work scheme, healthy fruit and snacks in the office, breakfast every Tuesday, eye-care vouchers and a discounted gym membership at Nuffield Health.
    • Mental Health: Our employees mental health is a top priority. We offer subsidised counselling appointments with a qualified therapist through SelfSpace, we have trained mental health first aiders and we also run yoga, meditation and more.
    • Work/life balance: We have 25 days of holiday with the opportunity to buy or sell 5 more, a day off for activism to allow you the opportunity to make a difference and we offer sabbaticals for our long serving employees 
    • Family life: We offer flexible working (based on the team you will be joining), generous maternity/paternity and parental leave policies which includes adoption and paid time off for fertility treatments. Also, all of our offices are dog-friendly! Do your best work with your best friend.
    • Fun: We love to hang out with each other at Depop. On Friday we finish an hour early to socialise with free food, and have amazing Winter and Summer Parties to celebrate our successes. We also host internal employee socials such as quiz night, games night, movie night and more...we’ve taken this virtual for now!

    Depop is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

    Company

    Depop is the community-powered fashion marketplace to buy and sell unique fashion, with over 30 million registered users in more than 150 countries. Depop is a place for anyone to discover and celebrate their style on their own terms, and to feel good about their fashion choices by extending the lives of millions of garments. The company was founded in 2011 and is headquartered in London with offices in Manchester, New York, Los Angeles and Sydney. Depop has approximately 400 employees dedicated to its mission of building the world’s most diverse progressive home of fashion, that’s kinder on the planet and kinder to people. In 2021, Depop became a wholly-owned subsidiary of Etsy - the global marketplace for unique and creative goods - and continues to operate as a standalone company.

    Our Mission

    Our mission is to build the world’s most diverse progressive home of fashion. Our team is dedicated to enhancing and developing the Depop experience to serve the needs of our global community.

    Depop exists to empower the next generation to transform fashion. We are a community-powered fashion ecosystem that's kinder to the planet and kinder to people. We give our audience something they can't get anywhere else - unique fashion, with amazing people and the chance to create a better future by showing up as their full selves, at full volume.

    We operate on three values:

    1. Circularity - We’re taking the circular economy mainstream. Changing people’s relationship with clothes and making it easy to choose options that are kinder to the planet.
    2. Self expression - We’re a space for self expression that encourages millions to explore, connect and find their identities through style.
    3. Opportunity - We’re building a home of fashion where everyone feels welcome and anyone can succeed on their own terms.
    Responsibilities:

    Company info
    Website
    Telephone
    07932542598
    Location
    20 Farringdon Road
    London
    Greater London
    EC1M 3HE
    GB

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